Stan Sport Publicly Celebrates Premier League Rights Extension – But The Australian Indicates Otherwise

Nine Entertainment last week celebrated the extension of its broadcast rights to screen the English Premier League in Australia until the end of the 2033/34 season, but further examination has revealed that privately, they may be counting the cost.

On Monday, The Australian revealed not only have subscribers to Stan Sport – Nine’s over-the-top sports streaming service which shows the Premier League – been dropping over the past twelve months, but that the company ‘bet on itself’ in the self-driven process of negotiating its new deal.

While Nine would not reveal the price it paid for its six-year extension, The Australian believes it to be approximately $810million. Given there was no tender process, there report outlays the possibility they’ve significantly overpaid on what rival broadcasters may have valued the rights.

The Australian is published by News Corp Australia, a significant and long-time media rival of Nine.

Stan Sport has recently commenced its second season as Australia’s home of the Premier League, following its 2025 acquisition of the rights from the now-defunct Optus Sport. Under the terms of that acquisition agreement – which runs until the end of 2027/28 – Nine pays a relative bargain of $60million per season.

But from 2028/29, they’ll be investing considerably more into what they already hold, and at a point when subscriptions are declining. The Australian made further revelations that subscriptions had fallen from a high of 800,000 last September (roughly coinciding with the start of their Premier League coverage) to 730,000 earlier this month.

The company’s share price has also hit an all-time low of 77c on Friday, down 15.85 per cent for the week.

In addition to the English Premier League, Stan Sport is also the Australian home of the Champions League and other UEFA competitions, England’s Women’s Super League, and select matches of the FA Cup and a diverse offering of tennis – including the three non-Australian Grand Slams – and Rugby Union.

Nine has also recently paid $145million to retain the rights to three live NRL matches per round.

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Football Victoria demands more Victorian Government support amid grassroots boom

Football Victoria is targeting Victorian Government funding for Glen Eira FC, in order to improve the club’s facilities and accommodate a recent surge in participation.

The interest and demand in football across Melbourne is ever growing, and Glen Eira FC is one such example.

Located in Melbourne’s inner south-east, the club has more than 1,100 players with nearly 95% of them aged 18 or under. In the suburb of Bentleigh alone, football participation has increased 18% alongside female engagement growing 76% in recent years.

However, at Marlborough Street Reserve, the conditions of the pitch – specifically during winter – can curb accessibility. Wet weather, non-stop usage and limited capacity make it difficult to accommodate all club members. This results in restricted training and playing opportunities.

Lachlan Cole, Football Victoria’s Head of Government Relations & Facilities, said via Football Victoria: “The story at Glen Eira FC is one we are seeing right across Victoria and specifically in Metropolitan Melbourne. Participation is growing, particularly among juniors, women and girls, but the infrastructure needed to support that growth is buckling under the weight of demand.”

To tackle this, both Football Victoria and Glen Eira FC want to convert the existing pitch to a synthetic surface and provide improved lighting for the ground. This would create a more reliable environment for players and support the growing demand for football in that community.

Speaking to Football Victoria, Glen Eira FC President Odilia Wijburg said, “A new sporting precinct with a synthetic pitch would be a game changer, providing year-round access, supporting participation growth and creating a lasting community asset that will benefit local families for generations.”

These issues are not exclusive to just Victoria, but are instead seen nation-wide. Football NSW recently pledged over AUD 200,000 to three amateur clubs to help upgrade their facilities and support the local communities.

Despite the increased interest in the game, the lack of reliable infrastructure, especially in grassroots football, leaves not only local areas without proper facilities, but creates a complicated road for young players hoping to navigate to the top of the game. 

Without the support of the Victorian Government, grassroots football could suffer an underwhelming fate. If the game is not supported from the bottom, the top might not reap the rewards of the next generation. And if that happens, alongside local communities, both the domestic leagues and the international team may suffer.

Illegal streaming concerns raised as drone halts Arsenal, Fleetwood Town fixture

Arsenal and Fleetwood Town’s Carabao Cup match was stopped for approximately eight minutes on Tuesday after a drone was seen above the League Two side’s stadium.

Referee Michael Salisbury stopped the game less than two minutes in as a drone was spotted flying above the pitch. After halting play and explaining the situation to the mangers, the players tried to stay warm as fans booed during during the eight minute interval.

Since the 2023-24 season the English Football League (EFL) has had a policy on drones. Besides the obvious safety concerns, there is also the chance of the match being funnelled to illegal streams. This chance of a stain blemishing the ‘product’ is taken extremely seriously.

In response to the situation The Football Association (FA) stated, ‘The referee should stop the game and advise both team captains and managers that play will not continue until the drone has passed, or left the vicinity of the players and spectators.’

If the drone doesn’t leave, the guidelines suggest both teams return to the changing rooms to await a decision moving forward. During and after an incident with a drone at a game, the club are guided to work closely with local law enforcement and match officials. These engagements are to determine whether the drone posses any public safety concerns or if it is being used with criminal intent.

The game was promptly resumed after the drone left the vicinity and returned to the ground at a nearby housing estate. 

Fleetwood Town, who sit 18th in League Two, went on to produce the biggest result in their club history to knock the Premier League champions out of the cup on penalties. 

According to Sky Sports, Lancashire Police have since seized a drone that they believed was flying over the ground and have taken a man into questioning. The legal outcome will shortly follow, but the EFL have made a strong indirect statement on how much they value their product and the rights to it.

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