Surf Coast FC boosted by $2 million facility upgrade

Works have officially begun on a $2 million facility upgrade project at Banyul-Warri Fields, the home of Surf Coast FC.

Surf Coast FC received the significant funding from the Victorian Government, with the club itself also investing $100,000 in the project.

The upgrades include:

  • A new social room for Surf Coast FC – which includes a canteen and administration space
  • Elevated tiered seating with viewing of all three pitches at Banyul-Warri Fields
  • Two new change rooms
  • Two new referee rooms
  • Two refurbished referee rooms
  • Four new accessible toilets
  • Large soccer storage space
  • New shared user group storage space
  • Shelter for ground-level spectators beneath the upper-level tiered seating overhang
  • New footpaths for access around the building and all spaces

Vice President of Surf Coast FC, Renato Trentin, explained the club had begun seeking out upgrades around a decade ago.

“We didn’t have a separate social room for our club and we saw this an issue,” he said.

“So, we started lobbying the council a while back, probably around 10 years ago.

“We then progressed to working with and lobbying both the state and federal government, to acquire some sort of grant to help us get a grandstand, on top of the social room.

“The main driver was to get that social room so that we could have our own space, instead of utilizing a shared space.

“We eventually got promised the upgrades at the last state election by both parties and they obviously have upheld the promise, which is great.”

With construction on the project beginning early last week, the upgrades are set to be fully implemented by June of next year.

The new facilities will have a host of benefits for Surf Coast FC, according to Trentin.

“We are getting additional changerooms and facilities, and we’re very pleased that they will be more user friendly to those in our community with special needs,” he said.

“This will now allow us to start getting involved in other types of competitions, for example the all-abilities competition. The new facilities will provide greater flexibility for all members of our community.”

“As well as that, we get a much larger storeroom so we won’t have as much product damage as in previous times.

“There will be a viewing grandstand as well which is fantastic, so people and our members can sit upstairs and view the games from a comfortable sheltered position.

“We also then have a social room as well, which will be accessible to other people in the community but is predominantly our home.”

Surf Coast FC itself has a strong bond with the local community and it’s something the club wants to continue to grow in the coming years.

“We are a community focused football club; we look at developing community football and getting people to fall in love with the game,” Trentin said.

“We try to offer football across all different age groups, from four-year-old’s to however old you want to be to play.

“We also have a strong focus on developing the female side of the game – and really looking at how we can invest, as more and more females are getting involved in the game.

“With the World Cup coming up in two years’ time, it’s a primary focus for us.”

The club is extremely happy with the layout of the upgrades, but further facility upgrades in the near future may also be on the cards for Surf Coast FC.

“Maybe some smaller projects in the future, but I think they will be within the club’s and council’s capacity to work together to get that done,” Trentin said.

“The council has always supported us.

“Overall, we are quite happy with the state of how things are progressing right now.”

 

 

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One Football: Why This Australia Cup Final Means More Than a Trophy

South Melbourne versus Melbourne Victory is more than a long-awaited rivalry. It is an opportunity to unite Australian football around its history – and its future.

On 10 October, South Melbourne FC and Melbourne Victory will walk onto AAMI Park for an Australia Cup Final that represents far more than a trophy.

It brings together two proud clubs from different chapters of Australian football’s history.

One is among the most successful clubs of the former National Soccer League era. The other has become one of the defining clubs of the A-League era.

The atmosphere will be extraordinary. The rivalry will be genuine. The football will be fiercely contested.

Such is the anticipation surrounding the match that it also has genuine potential to break the modern Australia Cup Final attendance record of 18,751, set at the same venue in 2016.

That would represent much more than a number on a crowd sheet. A record attendance would send a powerful message about the public appetite for meaningful fixtures, authentic rivalries and competitions that connect every level of Australian football.

But this final can – and should – mean even more.

It presents Australian football with an opportunity to bring its past, present and future together.

It is an opportunity to dismantle the tired and damaging distinction between “old soccer” and “new football”.

Most importantly, it can demonstrate what becomes possible when the entire game is connected.

We Cannot Build the Future by Discarding the Past

Australian football needed reform at the beginning of this century.

The game required stronger governance, greater professionalism, better commercial structures and a national competition capable of reaching new audiences.

The establishment of the A-League in 2005 opened an important new chapter. It created clubs, rivalries and major occasions that have contributed enormously to the development of the professional game.

But somewhere during that transformation, the idea took hold that Australian football could only move forward by separating itself from much of what had come before it.

The labels “old soccer” and “new football” became a fault line.

Too many clubs, supporters, volunteers and communities that had carried the game for decades were made to feel that their history was no longer welcome at the top table.

In creating something new, the game sometimes appeared determined to dispense with everything associated with its past.

That included the clubs and development pathways that identified, nurtured and produced many members of Australia’s Golden Generation.

Australian football should never be embarrassed by that history.

It is one of our game’s greatest competitive advantages.

Traditional clubs were built by migrant communities that brought their passion, culture and football knowledge to Australia.

They established clubs, built grounds, developed players, created lifelong supporters and sustained the game when it received little mainstream attention or investment.

These communities did not merely support Australian football.

They built it.

Recognising that contribution does not require us to reject the progress made during the A-League era. Both can be true.

The game needed to evolve, but it did not need to marginalise its foundations to do so.

This Is Not “Old” Against “New”

It would be easy to promote South Melbourne against Melbourne Victory as “old soccer” meeting “new football”.

It might create a convenient headline, but it would miss the greater significance of the occasion – and perpetuate a division the game must leave behind.

South Melbourne is not a relic from Australian football’s past.

It is a living and ambitious club with generations of supporters, a distinguished record of national success and an enduring role in developing players and representing its community.

Melbourne Victory is not separate from Australian football’s history.

It is another important chapter in it – a club that has built an enormous following, delivered some of the country’s most memorable sporting occasions and demonstrated the scale that professional football can achieve in Australia.

These clubs were created in different eras, but they belong to the same game.

The future of Australian football is neither “old” nor “new”.

It is one football.

Supporters Want a Connected Game

This final arrives at a time when the appetite for a properly connected football pyramid is becoming impossible to ignore.

Supporters want clubs to have something meaningful to aspire to.

They want success on the field to create opportunity.

They want to see a genuine connection between grassroots football, state competitions, traditional clubs, national competitions and the professional game.

A connected pyramid is about more than promotion and relegation.

It is about unlocking aspiration, investment, relevance and growth throughout the sport.

When clubs can see a pathway forward, they invest in facilities, coaching, academies, commercial capability and community engagement.

When supporters believe their club’s journey can lead somewhere, they become more deeply invested.

When local rivalries carry national consequences, new audiences, media attention and commercial partners follow.

That energy already exists throughout Australian football.

Our opportunity is to harness it.

The Platforms Are Demonstrating What Is Possible

The Australia Cup has repeatedly shown what can happen when clubs from every level are given the opportunity to compete on a national stage.

It connects the grassroots and professional game. It creates genuine jeopardy. It brings national attention to clubs, grounds and communities that rarely receive that level of exposure.

It also produces compelling stories that cannot be manufactured through marketing alone.

The Australian Championship represents another important step. It gives some of the country’s most historic and ambitious clubs a new national platform and creates a stronger bridge between state-based football and the professional game.

Neither competition should be viewed in isolation.

Together, the Australia Cup and Australian Championship can help reconnect the game, restore national relevance to important clubs and build momentum towards a more integrated competition structure.

They also demonstrate something commercially significant.

These communities are not simply part of football’s history. They are active audiences with passion, identity, purchasing power and an enduring commitment to their clubs.

When those communities are respected and properly engaged, they respond.

That creates value for broadcasters, commercial partners, governments and the wider professional game.

A Perspective Spanning Different Eras

My perspective has been shaped by experiencing Australian football across different clubs, competitions and eras.

I served as CEO of South Melbourne Soccer Club during one of the most successful periods in its history.

After leaving in 1997, I returned 12 months later for the 1998/99 season, when South secured its second consecutive national championship under Ange Postecoglou.

Nearly two decades later, in 2015, I returned to the professional game as CEO of Perth Glory in the A-League.

I subsequently joined Football Australia as a senior executive, where I played a key role in strengthening the Australia Cup as a national platform and developing the Australian Championship.

That journey has reinforced my belief that Australian football’s future will not be secured by choosing one part of its history over another. It will be secured by bringing the best of every era together.

The game will fulfil its potential when it connects its professional clubs, traditional clubs, grassroots participants, diverse communities and national teams within a coherent and ambitious system.

This is not about returning to the past.

It is about carrying the best of our history into a stronger future.A newsletter titled 'Blues News' from August 1997, featuring a farewell message from the CEO of the South Melbourne Soccer Club and details about membership campaigns, upcoming soccer season preparations, and calls for community support.

A page from a newsletter discussing upcoming events for the 1997/98 Ericsson Cup season, including a farewell message from Peter Filipoulos, the Chief Executive Officer, and details about support for the team at Bob Jane Stadium.
South Melbourne Soccer Club newsletter, 1997. After stepping down as CEO, Peter Filopoulos returned 12 months later for the club’s 1998/99 national championship season.

More Than a Final

On 10 October, AAMI Park – the spiritual home of football in Melbourne—should become the stage for more than an Australia Cup Final.

It should be a celebration of the people and communities that built the game, the progress achieved during the professional era and the possibilities presented by a connected future.

South Melbourne supporters should be proud of what their club has contributed to Australian football and excited about what may lie ahead.

Melbourne Victory supporters should celebrate what their club has built and the role it continues to play in growing the professional game.

Every Australian football supporter should be able to look at this occasion and see something bigger than a contest between two clubs or two eras.

This final is not “old soccer” against “new football”.

It is Australian football – proud of its entire history, united around its future and ready to unlock its true potential.

One game. One history. One future.

One football.

Mbappé move from Nike to On signals new battle for Football’s sponsorship market

Kylian Mbappe UEFA Euro 2024 Qualifier

Kylian Mbappé’s decision to leave Nike after almost 20 years has opened a new chapter in the commercial battle for football’s biggest names. The Real Madrid and France star has joined Swiss sportswear brand On, a significant boon for the company on entry into the football market.

Mbappé’s departure is a significant commercial loss for Nike. The forward joined the company as a nine-year-old and grew into one of its leading football figures. His loss compounds the recent transition of Spanish star Lamine Yamal to long-time rival Adidas.

On built its reputation in running, before expanding into tennis via Roger Federer. It will now use Mbappé’s experience as it develops football products, with its first boots expected to become widely available in the near future. Former France star Thierry Henry has also joined On as its football director and is a shareholder.

On has confirmed that Mbappé’s agreement includes both cash and equity, although the financial details have not been released, gives the partnership a deeper commercial connection than a traditional endorsement deal. Nike still holds significant football contracts, including long-term partnership with numerous national teams.

However, Mbappé’s move gives On an opportunity to challenge the established order, including Nike, Adidas, Puma and other emerging competitors. But will they turn this prized signature into lasting football credibility? To do so, the brand must now deliver products that can compete on performance, design and price.

Mbappé’s switch is therefore more than a sponsorship change. It signals an increasingly competitive fight for football’s most influential athletes and the billions of fans who follow them.

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