Central Coast Mariners announce partnership with Star 104.5

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Star 104.5
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Central Coast Mariners have announced Star 104.5 as their official media partner for the 2022/23 A-League Men’s season.

The commercial radio station, which broadcasts in the Central Coast region, has teamed up with the Mariners in an effort to reach new audiences and to build a deeper brand connection, whilst continuing to make the Mariners an integral part of the Central Coast community.

Throughout the A-League men’s season, Star 104.5 have numerous promotions prepared for the Central Coast community including ‘Rabbit and Gina’s Mini Mariners reporter’ which will see a local fan go behind the scenes and gain unparalleled access to Mariners players and game day experiences.

Central Coast Mariners will also be working hand in hand with Star 104.5 to bring to life extensive community engagement and school projects throughout the year.

Star 104.5’s Commercial Director and Market Lead Paul Moltzen sees this opportunity as the perfect match between two great brands.

“Star 104.5 is proud to be the official media partner with the Central Coast Mariners. The passion, commitment, skills, and desire from the players, coaches, staff and sponsors to ensure that our Central Coast Community is delivered an experience which is family friendly and world class, aligns perfectly with the values of our team,” he said in a statement.

“The season ahead promises to be one where our community will benefit, and we couldn’t be more thrilled with the opportunity to assist in bringing this vision to life.”

Central Coast Mariners CEO Shaun Mielekamp noted his excitement at welcoming Star 104.5 into the Mariners family.

“It is brilliant to be working with Star 104.5. They are really committed to helping us with plenty of activations and engaging with the community base,” he said via press release.

“They have been great friends the whole time so to take it to the next level is really exciting. So, to join our family we are really excited to have them on board.”

The Mariners kick-off their Isuzu Ute A-League Men’s season against local rivals Newcastle Jets in an F3 Derby home opener at Central Coast Stadium next Saturday, October 8.

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Eastern Suburbs Football Association Announces First All-Female Referee Course and Expanded Women’s Competition

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Image Credit: Football NSW

The Eastern Suburbs Football Association has opened its 2026 season with three structural investments that reflect the growing ambition of community football associations to address participation, representation and development gaps simultaneously, beginning with the delivery of its first all-female Football Match Official Course.

The course, held at Matraville Sports High School and led by female liaison committee member Michelle Hilton and 2025 Referee of the Year Ariella Richards, brought 25 new female referees into the association ahead of Round 1. The initiative targets one of the most persistent imbalances in community sport, with women remaining significantly underrepresented in officiating roles at every level of the game, by creating a dedicated entry point separate from the mixed course environment that many women find unwelcoming.

The Women’s Premier League has also expanded, now featuring eleven teams and introducing a WPL1 and WPL2 structure following the first ten rounds of the season. The tiered format creates more competition opportunities for clubs across the region while providing a clearer development pathway for teams at different stages of growth. Returning clubs Randwick City, Glebe Wanderers, Easts FC and Sydney University join established sides in what the association describes as one of its most competitive women’s seasons. ESFA clubs have continued to perform strongly in state-wide competitions including the Football NSW Sapphire Cup, State Cup and Champion of Champions.

Building the next generation

The season opened with an inaugural Development League Gala Day for Under-9 to Under-12 boys and girls, bringing eight clubs together in a structured development environment ahead of Round 1. Sydney FC A-League Women’s players attended the event and engaged directly with young participants, a deliberate effort to connect grassroots players with visible examples of where the pathway leads.

“We are committed to creating more opportunities for clubs, players, coaches and referees to thrive, with a strong focus on participation opportunities to suit participants of all abilities and aspirations,” said ESFA CEO John Boulous.

The three initiatives, a new referee entry point for women, an expanded women’s competition structure, and a development-focused junior gala day with elite role models present, together reflect an association responding to the participation pressures the AFC Women’s Asian Cup has brought into sharp relief across Australian football.

More Than One in Five Football Australia Staff to Lose Jobs Amid Growing Financial Losses

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Image Credit: ESPN

Australian football finds itself in a curious position.

From the outside, the game appears to be riding a wave of momentum. Attendances, visibility and public interest have all experienced significant uplift in recent years, while major international tournaments and growing discussion around football’s future continue to place the sport firmly within the national conversation.

Yet behind that momentum, Football Australia is now confronting a far more challenging internal reality.

 

A compounding deficit

Chief Executive Martin Kugeler has reportedly indicated the governing body’s projected financial losses for 2025 are expected to exceed the organisation’s reported $8.5 million deficit from the previous year. Accompanying the financial outlook are substantial organisational changes, with reporting from Tracey Holmes indicating more than one in five Football Australia employees are expected to lose their positions through restructuring measures.

The figures represent more than a difficult balance sheet. They point toward a significant period of recalibration inside the organisation responsible for overseeing the sport nationally.

 

Losing the wisdom of existing staff members

For governing bodies, restructures are often framed as strategic necessities for future sustainability. However, workforce changes on this scale also raise broader questions around the challenges of such a transition.

People are often the carriers of knowledge, relationships and long-term strategic understanding. When organisations undergo significant structural change, the effects can extend beyond immediate financial outcomes.

 

Contradicting timing

The timing is what makes the developments particularly notable.

Football in Australia has spent recent years discussing expansion, growth and long-term opportunity. The conversation surrounding the game has increasingly centred on future potential. Often headlining stronger pathways, larger audiences, infrastructure development and greater visibility.

Against that backdrop, news of deep financial losses and substantial staffing reductions creates a different conversation: one focused not on where the game wants to go, but on what may be required to sustain that journey. Therefore, this announcement points toward stagnancy, rather than growth.

Further detail surrounding Football Australia’s strategy and long-term direction will likely emerge over coming months. For now, the developments serve as a reminder that growth stories are rarely straightforward.

Often, the periods that appear strongest from the outside can also be the moments organisations face their most significant internal tests.

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