Football South Australia (SA) and large food and beverage distributor JB Metropolitan Distributors have announced a new partnership that lasts for the next two and a half years.
This partnership will go hand-in-hand with Football SA’s strategic priority of growing female football in the state. Football SA will certainly leverage the FIFA Women’s World Cup and use the momentum it provides to increase female participation amongst all levels of play, which they outlined in their 2023-2026 strategic plan.
JB Metropolitan Distributors will play their role through being the Presenting Partner of the Go Sunny Solar Women’s National Premier League Finals Series until 2025, which will ensure that female football in the state can build on new participants gained through the FIFA Women’s World Cup and continue building the legacy of female football in years to come.
Football SA CEO Michael Carter acknowledged the partnership’s goal to succeed in women’s football.
“JB Metropolitan Distributors have been great supporters of Football South Australia for many years. Together we uphold similar values to continue to grow the women’s game, providing the perfect foundation for this great partnership,” Carter said in the official club statement.
“Recognising JB Metropolitan Distributors as Presenting Partner of the Women’s National Premier League Finals Series will continue to elevate the women’s top tier competition in this state and give it the spotlight it deserves.”
Jeff Spiteri, South Australia & Northern Territory State Manager at JB Metropolitan Distributors Adelaide was equally excited about the new opportunity and partnership via press release:
“JB Metropolitan Adelaide is excited to be part of the Football South Australia family once again,” he said.
“With our passion for football, we have found a partner who shares in the vision of growing the football family here in South Australia to push both the men’s and women’s game to new heights, We are proud to be a part of what comes next. Bring on the FIFA Women’s World Cup and best of luck to the Matildas!”
JB Metropolitan Distributors have served the Australian community since 1983, with their dedicated Adelaide arm cementing themselves within South Australia since 2015.
They have grown overtime from a small business started by three blokes in a shed to become Australia’s largest independent confectionery, snack food, grocery and beverage wholesale distribution company.
There’s a clear goal in mind from Football SA to grow the women’s game over the coming years, and partnering with JB Metropolitan Distributors, a company that shares the same values and aspirations for female football is a great move in hopefully achieving success.
