Primeland Group-led consortium confirmed as new owners of Perth Glory

Primeland Group-led consortium takeover of Perth Glory

The Australian Professional Leagues (APL) has today confirmed that a Primeland Group-led consortium is the new owner of Perth Glory Football Club.

Within an 11-week process that started from July 2023, the APL has identified Primeland Group as the successful bidder to takeover Perth Glory’s licence and club ownership.

The Primeland Group-led consortium is headed by Robert Brij and John Nekic, who will be directly involved in the running of Perth Glory.

A business magnate, Brij is chairman of Primeland, a developer specialising in building and investing in sustainable and visionary projects.

Nekic will be the Executive Chairman-elect of Perth Glory and was involved in the bid alongside Primeland Group. John is an entrepreneur who’s been associated at various levels of Australian football for over four decades, holding a range of roles as Chair, CEO, Committee Member and Adviser.

Primeland Group is an organisation with worldwide links, having a presence in Australia, Singapore, UK, India, UAE and Europe. Their portfolio of work features real estate, hotels, business parks, luxury residential developments, private equity, movies and media production.

In an official media announcement, all key stakeholders spoke about the new era this ownership represents.

Australian Professional Leagues CEO, Danny Townsend:

“Perth Glory is one of Australia’s oldest professional football clubs and we are pleased to welcome Robert Brij and the Primeland Group to the A-Leagues as the club enters a new era.

“The incredible volume of interest during the bidding process for the licence is testament to the opportunity that exists for football in Western Australia. Together with the recent announcement of the preferred bidder for Auckland’s expansion team, the strength of interest in the A-Leagues is stronger than ever both domestically and internationally.

“We are grateful to the Western Australian Government for its strong support during this transition period and into the future. I also want to acknowledge and thank the fans for their passion for the Glory and club management, staff, players and coaches for their dedication and commitment.

“The club has been focused on their preparation for the 2023-24 season and has already kicked off the women’s season with a win in its opening game. We wish the new owners, the club and Perth Glory fans all the best for the seasons ahead.”

Perth Glory Owner, Robert Brij: 

“We are honoured to have been handed this great responsibility, acknowledging we are just the third ownership group to lead the club in 27 years.

“We believe in the potential of football, the potential of the A-League and particularly in the potential of Perth Glory.

“At its best, Glory was a representation of Perth and WA, and we are eager to reconnect, especially with the fans, and bring everyone along for the journey in what we believe will be an exciting future for the club.”

Perth Glory Chairman Elect and Owner, John Nekic:

“We are energised by the support of the WA State Government and Local Councils and their desire to engage and work with us on helping Glory realise its full potential.

“Perth Glory’s role in the history of Australian football is profound, born from the inspiration of the Perth Kangaroos, and played a key role in the formation of the A-League. We want to continue that trailblazing spirit. In the first instance, we are eager to engage, listen and understand the opportunities that exist for Glory.”

Formal completion is scheduled to take place in early November. Full licence approval is subject to successful completion of the necessary regulatory processes by Football Australia (FA).

Perth Glory’s opening match in the Isuzu UTE A-League Men is against Newcastle Jets on Sunday October 22 at 4:45pm (AWST) 7:45pm (AEDT). In the Liberty A-League Women, Perth Glory won their opening match, and will play the Newcastle Jets on Sunday October 22 at 2:00pm (AWST) 5:00pm (AEDT) in a double header at HBF Park in Perth.

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SBS expands Australian Championship broadcast coverage for 2026

The Australian Championship will enter its second season with an expanded broadcast partnership between Football Australia and SBS. The 2026 competition will feature two live SBS broadcasts in every round, marking an increase from the tournament’s debut season.

Thursday night football will form a key part of the new broadcast schedule. The opening match will see Preston Lions face Wollongong Wolves on October 15th, with the game broadcast live on SBS2 and SBS On Demand. Saturday football will also remain part of the free-to-air schedule; first up, Sutherland Sharks’ clash with South Melbourne on October 17th will be shown live on SBS and SBS On Demand.

The expanded agreement gives the competition a greater presence across SBS’s linear channels while retaining its full streaming coverage, with every match across the 2026 Australian Championship available live on SBS On Demand. The platform also provides full replays and highlights for viewers to access at their discretion.

In addition to SBS’ coverage, Football Australia will also stream the competition via YouTube.

The Australian Championship consists of a six-round group stage, finals beginning at quarter-finals from November 26, and a Grand Final scheduled currently between December 10-12.

It features 16 clubs from seven states and territories. The broadcast schedule places several historic fixtures in front of a national audience: South Melbourne will meet Sydney United 58 in a repeat of the 1999 NSL Grand Final, and Sydney Olympic and Marconi Stallions will also renew a rivalry that includes NSL Grand Final meetings in 1989 and 1990.

IMG takes commercial lead on inaugural FIFA ASEAN Cup

IMG has been appointed to lead the global commercialisation of the inaugural FIFA ASEAN Cup, giving the new Southeast Asian national-team competition an established international sports business partner ahead of its first edition.

Under the strategic partnership, IMG will manage worldwide media and sponsorship rights sales while also overseeing broadcast production for the tournament, which takes place from 24 September to 5 October across Indonesia and Hong Kong, China.

The inaugural competition will feature 14 national teams, including all 11 ASEAN members alongside guest nations, with matches split between two divisions. Division 2 fixtures will be played in Jakarta and Badung, while Division 2 matches will be played in Hong Kong.

The agency’s role will include selling sponsorship and media inventory internationally while helping establish the broadcast infrastructure required to present the tournament to audiences outside Southeast Asia.

The partnership builds on IMG’s existing strategic relationship with PT Garuda Sepak Bola Indonesia, which has been working with the Football Association of Indonesia since 2025 on areas including commercial strategy, media rights, production and digital development.

For FIFA, the tournament creates another international football property in a region with a large and increasingly connected football audience.

For IMG, it adds another major regional property to a football portfolio that already includes competitions and organisations across Europe, the Americas, Asia and Africa.

The immediate challenge will be turning the inaugural tournament into a sustainable commercial property capable of attracting broadcasters and sponsors beyond its first edition.

If successful, the FIFA ASEAN Cup could provide Southeast Asian national teams with a recurring commercial platform while giving IMG another foothold in one of football’s developing markets.

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