Football Pro Directory Launches as Australia’s New Digital Hub for the Football Industry

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Image Credit: One-Nil Media

As Australian football continues to expand across grassroots, NPL and professional levels, a new platform is aiming to connect the entire ecosystem in one central place.

Football Pro Directory has officially launched as a dedicated online hub designed to bring together clubs, governing bodies, suppliers, service providers and industry professionals from across the Australian football landscape.

Part of the One-Nil Media family, the platform has been built to simplify how football organisations discover trusted partners, access resources and grow meaningful industry connections.

At a time when clubs are navigating increasing operational demands both on and off the pitch, Football Pro Directory provides a streamlined destination for organisations seeking support across areas such as coaching, technology, media, sponsorship, infrastructure, equipment, medical services and fan engagement.

The platform also offers businesses and organisations the opportunity to elevate their visibility within the football industry through premium listings, tailored campaigns and feature-driven storytelling designed to connect directly with decision-makers across the game.

From grassroots clubs searching for operational support to professional organisations looking for specialist services, Football Pro Directory has been positioned as a practical tool built specifically for the realities of modern football administration.

Backed by Soccerscene’s established football media network, the directory combines industry exposure with educational resources and business opportunities, helping organisations strengthen their presence within Australia’s rapidly evolving football ecosystem.

The platform features categories spanning football clubs, professional services, football technology, media and marketing, photography, medical providers and equipment suppliers, alongside resources focused on grants, facilities, coaching, sponsorship and industry innovation.

As football increasingly embraces digital transformation and interconnected industry networks, Football Pro Directory arrives as a platform designed to make collaboration, visibility and growth more accessible across every level of the game.

To explore the platform or list your organisation, visit Football Pro Directory.

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Manchester City and Charlotte Soccer Academy join forces on youth development

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Image Credits: Charlotte Soccer Academy

Manchester City has announced a new youth soccer collaboration with Charlotte Soccer Academy (CSA) and PUMA. The partnership will bring Manchester City’s coaching methodology into CSA’s daily program.

Two full-time Manchester City coaches will relocate to Charlotte, and they will work alongside CSA coaches, players and club leaders. There will also be opportunities for Charlotte’s young players to move to Manchester.

Focus on young players

The main focus will be CSA’s Foundation Phase. That covers players aged 10 to 12, helping them create a foundation.

City coaches will introduce the club’s Play Model and development approach. The sessions will focus on technical skills and decision-making.

They will also help players build a positive relationship with the game. The program will extend across CSA’s wider U9-U12 competitive pathway.

Coaches will benefit too

The collaboration goes beyond player development. Manchester City staff will support CSA coaches throughout the club.

They will help with curriculum planning and coaching development.  The teams will also share best practices that could strengthen CSA’s wider player development pathway.

A pathway to Manchester

CSA players in the program will also have the chance to travel to Manchester each year.

The trips will include competitive matches and access to the Manchester City Academy. The partnership will give young players a direct connection to Manchester City’s football environment.

PUMA backs the project

PUMA is supporting the collaboration as a long-term partner of Manchester City and CSA. CSA has been a PUMA King Club since 2019.

The project brings the three organisations together around youth development. Players, parents and coaches will see the partnership in action from the 2026-27 season, with Manchester City coaches working on the field in Charlotte every day.

The move also marks another step in City’s growing youth soccer presence in the United States.

GIOCA and Avondale FC partner to honour club’s Italian heritage

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Image credit: Avondale FC

In an announcement made via social media this week, GIOCA revealed Avondale FC as its latest club partner.

 

Shared heritage, common goals

Both GIOCA and Avondale share Italian identity and heritage, with the NPL Victoria side embracing its Italian roots since its beginnings in 1984.

Founded by Italian immigrants, Avondale FC (then known as “Keilor I.C.K.A.”) became a cornerstone of the Avondale community following a relocation in 1999.

And now, over 40 years since its founding, Avondale will honour its past with a partnership built for the future.

Teaming up with GIOCA – a brand established by footballers, for footballers – kicks off an alliance which combines a respect for history while bringing clubs and kits into the modern game.

“We’re excited to partner with Avondale FC to design, develop and deliver their Teamwear as they prepare for the upcoming Australian Championship and the 2027 NPL Victoria season,” GIOCA said via social media.

“A powerhouse club with a proud Italian heritage, this partnership hits close to home.”

“It was only fitting that we launched it surrounded by people, culture and traditions that connects us to our heritage.”

 

Announcing a special type of Teamwear

The shirts which represent the clubs we love all hold a deep history. They connect us to a team’s beginnings and the values which brought them to where they are today.

Therefore, establishing a kit designed and developed by both GIOCA and Avondale demands respect for the shared Italian culture underpinning both organisations.

In a unique photoshoot to promote the new kit release, players from both the men’s and women’s team were captured not in the glitz and glamour of the pitch, but in the ordinary settings which mean the most to the community.

Photos showed players in a garden enjoying a game of ‘scopa’, as well as in a bar alongside coffees and special editions of La Gazzetta dello Sport.

It is partnerships such as this which truly capture the attention of fans and players alike. The creative announcement reflects an important part of the club’s culture, and demonstrates that history and the future are not so distant after all.

Click here to see the official announcement on GIOCA’s social media.

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