Adelaide United secures TML Transport for 24/25 season

Adelaide United has agreed to continue its collaboration with major South Australian line haul provider, TML Transport, for the upcoming season.

Based in Two Wells, North of Adelaide, TML Transport has worked with clients all across Australia providing a wide range of trucking linehaul services, with a focus on making freight easy and efficient.

The linehaul specialist offers various combinations, from single trailers to B-triple and road train configurations.

With this renewed agreement, TML Transport’s logo will once again be featured on the front of the shorts by Adelaide United in all A-League matches throughout the season.

Fabrizio Petrone, Head of Commercial at Adelaide United, was excited about continuing the partnership with TML Transport:

“We’re thrilled to continue our partnership with TML as we embark on an exciting new season,” he said in a media release on Adelaide United’s website.

“Their commitment to excellence and shared values make them an ideal partner for us and we are delighted to have them on board again.”

Lewis Magro, Owner of TML Transport, spoke about how proud he was to continue working with the Reds:

“We’re really excited to carry on our association with Adelaide United for the 2024/25 season,” he said in a media release on Adelaide United’s website.

“As a proudly South Australian-owned and operated company with a national reach, TML Transport is a perfect match for the club. We’re eager to continue working together and supporting Adelaide United’s ongoing success.”

The Reds debuted their new kit in a friendly against West Adelaide which pays homage to Adelaide’s iconic title as the ‘City of Churches.’

The new shirt features a sublimated design inspired by one of Adelaide’s famous landmarks, St. Peter’s Cathedral.

It also shows the Champions Star over the badge reminding fans of the club’s first championship they won in 2016, as well as a nod to the state’s nickname “City of Churches” placed on the bottom left of the shirt.

After this agreement, the club are truly embracing the City of Adelaide by supporting local businesses in the area, as well as through the design of their new kit for the upcoming A-League season.

Previous ArticleNext Article

Western United Teams Up with Rebuild Health and Performance

United Rebuild

Western United has welcomed Rebuild Health and Performance as the club’s Official Physiotherapy Partner for the 2025 Junior Boys National Premier League (JBNPL) season.

Through the partnership, Rebuild will form an integral role in Western United Junior Academy’s physical health and performance. For three nights a week, junior players will spend time with Rebuild physiotherapists at training, as well as on matchdays.

Additionally, junior players will receive 20% discounts off of physiotherapy services, and strength and conditioning gym memberships.

The Rebuild team will be led by sitting Western United Men’s strength coach Louis Mezza, and former Western United Woman’s Head of Performance George Mcheileh. Together they will work in tandem with Western United Academy staff and coaches to help care and develop Western United’s young talents safely.

Western United Academy Director, Anthony Frost detailed his optimism for partnering with Rebuild.

“We are excited by the prospect of working with the staff at Rebuild to help our players physical development and wellbeing in 2025. The quality of care and experience that Rebuild’s staff can provide ensures we are able to offer the very best to our Western United Academy players.

“What is so reassuring is that there is clear alignment between the club and Rebuild to ensure the we are recognised as one of the most progressive and effective football academies in the country.

“This partnership reinforces our commitment to our vision and will look forward to seeing our athletes flourish with Rebuild’s support.”

Director of Rebuild Health & Performance, George Mcheileh outlined what Rebuild would deliver to Western United as a part of the collaboration.

“A partnership opportunity with Western United Football Club to provide our services presents an exciting chance to enhance athlete wellness and physical development.

“By integrating specialized physiotherapy into the club’s training regimen, we can address injury prevention, rehabilitation, and overall physical conditioning. Our experienced physiotherapists would work closely with coaching staff to create tailored treatment plans, ensuring players receive the best care possible while optimizing their readiness for competition.

“This collaboration aligns with Western United’s vision of athlete development, and we are excited to give the Junior Academy players every opportunity to flourish and be successful.”

Through the partnership, Rebuild will receive prominent advertisement on the lower back of Junior Academy kits, in addition to game day LED signage across A-League Men’s and Woman’s home matches.

Optus Sport teams up with beIN SPORTS for live venue streaming

Optus Sport has announced an exciting partnership with beIN SPORTS, enabling commercial venues across Australia to stream premium live sports content from February 2025.

This collaboration allows pubs, clubs, and other venues to access beIN SPORTS’ top-tier coverage through Optus Sport Business’s streaming platform.

The deal significantly enhances Optus Sport’s content offerings, adding major leagues and tournaments such as LALIGA, Serie A, the Carabao Cup, the English Football League, and ATP & WTA Tennis.

With three dedicated beIN SPORTS channels integrated into the Optus Sport Business platform, fans can enjoy seamless access to world-class sporting action in public venues.

Building on the success of UEFA EURO 2024™ and its ongoing coverage of the Premier League, Optus Sport expects this collaboration to elevate the viewing experience, attract more visitors to venues, and create an unmatched atmosphere for sports fans across Australia.

Scott Davoren, Associate Director of Optus Sport Business spoke on the importance of delivering the Optus Sport experience across many venues.

“We are dedicated to helping commercial venues deliver world-class sports experiences, and partnering with beIN SPORTS is a huge step forward in achieving that goal,” Davoren mentioned in a press release.

“Football has been the essence of Optus Sport since 2016, and now, with beIN SPORTS as a venue partner in Australia, we’re privileged to bring an even wider array of live sport to our Optus Sport Business customers.”

John Armitage, Director, Distribution & Country Manager, Australia & New Zealand beIN SPORTS shared the same excited sentiment about the interesting deal.

“We’re thrilled to partner with Optus Sport to bring our premium sports content to commercial venues across Australia,” Armitage said in a press release.

“We understand that the fragmentation of sports rights in this market can be challenging for venues. Through this partnership, we are providing a streamlined, centralised solution-that makes it easier for venues to offer more live sport to their patrons.

“By prioritising the fan experience, we’re ensuring that football and tennis enthusiasts can enjoy unforgettable moments together in their favourite venues. With Optus Sport, we look forward to enhancing -in-venue experiences and drive increased foot traffic into our venue partners.”

This partnership addresses a common challenge for commercial venues: navigating fragmented sports rights across multiple providers.

By consolidating premium sports content, Optus Sport and beIN SPORTS aim to simplify access and deliver a unified sports experience for patrons which will benefit all Australian sport fans.

Most Popular Topics

Editor Picks

Send this to a friend