
FC Schalke 04 has showcased their new business networking platform, the Business Kreisel – in an announcement which promises to elevate their financial potential.
Set to launch in Q2 of 2025, the Business Kreisel auf Schalke platform aims to connect leading businesses and partners with the club in a highly innovative B2B platform.
Notably, the platform will not only be designed to entice large scale corporations but will also encourage medium and small businesses such as family-owned companies and start-ups.
Through the Business Kreisel app (available on mobile and desktop) members will be able to:
- Seamlessly communicate with other organisations and partners.
- Utilise event sharing tools
- Receive exclusive and premium B2B offers through a digital marketplace
Furthermore, becoming a member of the Business Kreisel will reward industry parties with the ability to use the “Business Kreisel auf Schalke: Das königsblaue Unternehmens-Netzwerk” logo and access to Schalke 04 networking events.
Businesses can join the network through a variety of ways:
- Schalke 04 sponsors can join without charge
- Members of Schalke’s cooperative society ‘Auf Schalke eG’ will not have to pay membership fees for four years on the condition they have 40 shares in the cooperative and had originally paid $18,100 AUD, including an entry fee of $860 AUD.
- Businesses not originally involved with Schalke 04 can join by either paying $7000 AUD annually or a one-time $20,700 AUD transaction for four years.
FC Schalke 04 CEO Matthias Tillmann described why the Business Kreisel network was so important to the club.
“Our goal is clear: to build a strong and exclusive network that offers real value to our partners and Business Kreisel members,” he said in a press release.
“Through our business app, companies can connect, easily engage with other businesses, or even promote their own events – all in an open and transparent setting. Additionally, our exclusive Schalke-organized events will help create a personal and professional exchange in a familiar atmosphere.”
Through the Business Kreisel B2B network, FC Schalke 04 has committed itself to growing its business family in a highly innovative way.