Football Star Academy (FSA) has announced a new partnership with Directed Electronics Australia, the exclusive distributor of Playermaker across Australia and New Zealand.
This collaboration marks an exciting leap forward in the development of both athletes and coaches, giving players across Football Star Academy programs nationwide access to Playermaker’s cutting-edge wearable technology.
Playermaker is the world’s first foot-worn player development system, purpose-built for football and certified by FIFA for match use. It’s already trusted by top clubs like Manchester City, LA Galaxy, and Borussia Dortmund, among others.
Thanks to this collaboration with Directed, FSA franchisees will now be equipped with Playermaker’s innovative ankle-worn devices that track players’ movements in real-time.
These insights give coaches and athletes a deeper understanding of key performance metrics—like speed, distance, and physical load—helping them train smarter and prepare more effectively for matches.
The benefits of this partnership extend well beyond FSA’s own network, offering schools and sports clubs across Australia the chance to access this groundbreaking technology and take their athletes’ development to the next level.
Anthony Grima, Chief Operating Officer of The AllStars Academy (TAA), shared his excitement about the partnership.
“We are obviously delighted to partner with Directed to bring Playermaker’s game-changing technology to the FSA community,” Grima said in a press release
“This partnership will empower our franchisees, schools, and sporting clubs with the ability to track and analyse player performance in real-time, making training more data-driven and impactful.
“By offering them access to Playermaker’s wearable devices, we are furthering our commitment to providing the best resources for athlete and coach development.”
Playermaker’s wearable technology delivers valuable insights by tracking how players move during training and games.
It captures key data like ball touches, kicking power, speed, distance covered, and overall physical load.
By using this data, coaches and athletes can fine-tune training programs, reduce the risk of injury, and improve performance on the pitch.
As part of this collaboration, participating schools and clubs will also have access to exclusive offers and discounts, making it easier to bring Playermaker’s advanced tools into their own programs.
Directed’s exclusive distribution rights to Playermaker and other top-tier sports, fitness, and wellness technologies give FSA a major advantage—ensuring the latest innovations in performance tracking are available across the region.
This partnership also supports FSA’s long-term vision of providing world-class tools and support to its franchisees, partner schools, and clubs—helping players and coaches across Australia reach their full potential.
General Manager of Brand Partnerships & Strategy at Directed Karl Schuster expressed enthusiasm about the team up with Football Star Academy, highlighting how Playermaker will empower athletes and coaches with valuable performance insights, enhancing training and reinforcing FSA’s leadership in sports development.
“We are excited to join forces with Football Star Academy,” Schuster said in a press release.
“With Playermaker, athletes and coaches can gain valuable insights into their movements, helping them make smarter decisions, train more effectively, and unlock their full potential.
“This collaboration will further strengthen FSA’s position as a leader in sports development in the region.”
To learn more about discounted Playermaker products for schools and sports clubs, you can contact Anthony Grima at anthony@taabrands.com or on 0466 208 213.
