The Newcastle Jets have announced a multi-year partnership with Eggy, an innovative employee experience app designed to streamline workplace efficiencies.
As part of the partnership, Eggy’s branding will feature on the shorts of the Jets’ A-League Men’s team for the 2024/25 and 2025/26 seasons.
Eggy was co-founded by Novocastrians Dr Kate Morgan and former NRL fan favourite Kirk Reynoldson.
Originally developed as a family organisation app, Eggy has evolved into a mobile-first platform that simplifies access to essential work information for deskless employees, reflecting the company’s forward-thinking approach.
It has many important features like Simplified centralisation, Segmented comms and Streamlined compliance that help employers manage employee’s tasks a lot easier.
The app has amassed over 40,000 users with an app store rating of 4.5 stars and used across three different countries, highlighting its quick growth in the market.
This would become Eggy’s first venture into the football market for a partnership and no better start than with local club Newcastle Jets who have built a very loyal fan base in Northern NSW.
Dr Kate Morgan explained the importance of the local connection to Newcastle and the Jets with this new partnership.
“While living in Newcastle, we made lifelong friends, soaked up the beaches, and fell for Newcastle’s vibrant charm,” said Dr Morgan in a statement release.
“So, when the Newcastle Jets started their grassroots reboot, the partnership was a natural fit.”
Kirk Reynoldson shared the same sentiment about this exciting new partnership.
“Sport builds strong communities,” Reynoldson explain in a statement. “And as a parent watching my kids play football, I see the same magic that Eggy aims to bring to everyday life: simplicity and connection.”
Partnering with Eggy strengthens the Newcastle Jets’ ties to the local community while enhancing financial stability and brand synergy.
This collaboration reinforces the club’s commitment to supporting Newcastle businesses, driving economic growth, and fostering long-term success both on and off the pitch.