Newcastle Jets team up with new balance in three-year deal

Avatar
Image credit: Newcastle Jets website

Newcastle Jets have confirmed a multi-year partnership with New Balance to become the A-leagues club’s official apparel manufacturer.

The Jets are joining forces with the global sportswear leader on a three-year deal to supply all on-field playing kits, training gear, and off-field apparel for both the Isuzu UTE A-League and Ninja A-League teams, as well as the entire Newcastle Jets Academy.

It’s an exciting new chapter for the Jets as they head into the 2025-26 season with fresh coaching teams across both men’s and women’s squads. Former A-League star and retired Socceroo Mark Milligan takes charge of the Isuzu UTE A-League side, while Stephen Hoyle will lead the Ninja A-League team.

Newcastle Jets CEO, Tain Drinkwater, has welcomed New Balance on board, highlighting the exciting opportunities this partnership brings for the club and its community.

“Everyone at the Jets is incredibly excited to welcome New Balance in a joint venture with Belgravia Sports Apparel (BSA) into the Jets family,” he said via press release.

“Our organisations are both committed to ensuring our players, staff, members, and fans have world-class apparel. New Balance is renowned for partnering with world-class football Clubs and we are pleased to align with such an iconic sporting brand.

“The Newcastle Jets and New Balance share a combined goal of success on and off the field and we couldn’t be more thrilled to partner for the next three seasons.”

New Balance injects fresh energy into the club, with custom-designed kits and apparel set to be revealed ahead of the 2025-26 campaign. The partnership also launches a new leisurewear range, available to all members and supporters.

New Balance Australia regional general manager, Dean Howard, shared his excitement about joining forces with the Jets, emphasising the brand’s commitment to supporting athletes at every level.

“At New Balance, our job is to aid athletes in their pursuit of excellent, whether that means helping professional athletes win medals, or propelling the community to live a healthy and active lifestyle,” he said via press release.

“In partnership with Belgravia, we are proud to partner with the Jets and look forward to seeing the partnership come to life over the next three years.”

This collaboration marks a significant step forward for the Newcastle Jets, combining world-class apparel and fresh energy to support the club’s ambitions on and off the field.

Previous ArticleNext Article

Liverpool’s Bold New Move: The Game-Changing Partnership Set to Revolutionise the Club’s Future

Staff Writer

Liverpool Football Club has kicked off a major new era by signing a multi-year global partnership with Trimble, a leading technology company set to revolutionise the club’s infrastructure and day-to-day operations.

The partnership will debut with a massive redevelopment of the Liverpool FC Academy — a project that promises to transform the way future Reds stars train and develop. The upgrade will feature a new full-size indoor pitch, an outdoor pitch with stands, and state-of-the-art medical and sports science facilities designed to nurture the club’s next generation of talent.

Using Trimble SketchUp®, the redevelopment will create a world-class environment for young players to learn, train and thrive. This collaboration ties directly into Liverpool’s broader vision to drive innovation, boost performance, and ensure its facilities continue to meet the demands of the modern game.

Beyond the infrastructure improvements, Trimble’s brand will also feature across Anfield and LFC’s digital platforms — reaching one of the largest audiences in global sport. With more than 215 million social followers, 12 million YouTube subscribers, and a staggering 583 million cumulative TV viewers across all competitions during the 2024/25 season, Trimble is set to gain enormous worldwide visibility.

Ben Latty, Chief Commercial Officer at Liverpool, said:
“Trimble’s technology and expertise will play an important role in how we continue to evolve our facilities to meet the needs of the modern game – starting with the redevelopment of our Academy.

“Innovation has always been central to the club’s approach, and this partnership brings a fresh perspective to how we design and deliver spaces that support our players, staff and fans. We’re delighted to welcome Trimble to the LFC partnership family.”

Rob Painter, President and CEO of Trimble, added:
“Our collaboration with Liverpool Football Club is a pivotal step in expanding our global reach.

“LFC, much like Trimble and its dedicated customers, embodies excellence and a relentless passion for continuous improvement. We’re confident that this unparalleled exposure will propel the brand further with extended global resonance.”

Liverpool’s latest move isn’t just another sponsorship deal — it’s a statement of intent. By joining forces with Trimble, the club is doubling down on innovation, investing in the future, and ensuring its young stars have the best possible platform to shine for years to come.

Launceston City Launches Inclusive Facility Upgrade

Avatar
Image Credit: Our Game

Launceston City FC has announced that work has commenced on a new refurbishment for the club’s change room endorsed by the Play Our Way program.

Built in 1979 by the club’s volunteers, the facility’s new refurbishment will include a new roof, a multipurpose and education room, a parent room, renovated changerooms, an undercover walkway, and a new entry.

Launceston City FC Director and lead strategic lead for the project, Jesse Woodroffe, spoke to Soccerscene about what the refurbishment will do for inclusivity and equality around the community.

“What it does is shows that we are a club for everyone, and having a standalone designated facility that’s prioritised for women and girls, sends a signal that sport is for everybody and gone are the days where there isn’t equal access,” she said.

“We are seeing a great shift nationwide in equitable access to facilities, grounds and change rooms; certainly, it wasn’t that way a few decades ago.

“Our hope is that we can offer this room and these facilities out to other groups or NGO’s as well.”

Launceston City aims to complete the refurbishment by April next year in order to have the new change rooms available for the upcoming season.

The project is supported under Stream 1 of the Australian Government’s $200 million Play Our Way Program and aims to deliver modern, inclusive changerooms for women and girls in Launceston’s community.

The Play Our Way Program

The Play Our Way Program is designed to remove barriers to participation, reduce discrimination, and promote equality in sport by funding local initiatives and ideas.

An input of experts across the sport sector and key Australian government agencies helped design the program, including an expert advisory panel of women with experience in community and professional sport.

“Play our Way is an opportunity for local governments, community organisations, the not-for-profit sector and sporting organisations to seek funding for localised solutions and improvements,” said Minister for Communications and Sport, Anika Wells, in a press release about the program.

“The program will be available for all sports, but it is anticipated soccer, as the highest participation sport in Australia, will need significant resourcing in the wake of the greatest Women’s World Cup ever.”

Most Popular Topics

Editor Picks

Send this to a friend