This week’s football funding news ahead of election

As the Australian federal election approaches, promises of football funding are being rolled out across the country.

Soccerscene breaks down all the funding news of the past week to keep you up to date on who is investing what into our industry.

It was all about Tasmania, as both major parties made major commitments across the state in the lead in to the 2023 FIFA Women’s World Cup.

Labor

Lightwood Park in Kingborough, Hobart was promised a $3 million boost by Federal Labor if elected, reinforcing current developments already underway.

The venue had already been given $6 million of funding from the State Liberal government in May 2021, with both major parties investing heavily in football in Tasmania.

Kingborough Lions United Football Club (KLUFC) has confirmed details of a new $6 million changeroom and clubrooms complex at Lightwood Park.

This new round of funding hopes to see the ground and its facilities become a hub for the Women’s World Cup, with players training out of it.

It was announced by Julie Collins, MP for Franklin.

Liberal

The Morrison government announced $2.3 million commitments towards upgrades to Seymour St Park to Brighton, Tasmania, if re-elected.

The announcement, made by Liberal candidate for Lyons Susie Bower, guarantees a significant rejuvenation of Brighton Storm’s home ground can take place.

Similarly to Lightwood Park, the park has also been promised funding from both major parties. Federal Labor also promised $2.3 million, to build two full-size pitches, lighting, clubrooms and additional facilities.

The State Government opened the beginnings of upgrades to Devonport’s Valley Road Ground, as a part of its $10 million commitment to four venues across the state.

Meanwhile in New South Wales, as a continued part of the state’s flood recovery effort, the NSW Government announced a further $55 million Sport Infrastructure Recovery Fund to help flood-impacted sporting organisations get back on their feet.

Minister for Sport Stuart Ayres and Minister for Emergency Services and Resilience and Minister for Flood Recovery Steph Cooke were both present at the announcement.

Previous ArticleNext Article

Football Australia Expands Mental Skills Program for Match Officials Amid Sustained Focus on Referee Retention

Football Australia has confirmed a second national webinar for match officials, led by sports psychologist Dr Liam Slack, extending a referee development series introduced after strong engagement with an initial session on managing match-day pressure.

The upcoming session, themed “parking with purpose,” will focus on decision-making strategies designed to help referees process on-field calls and reset attention quickly across a match that can present hundreds of individual decisions. Dr Slack, who also consults with The Football Association and the AFC Referee Academy and previously spent over a decade as a performance psychologist with the Professional Game Match Officials Limited in England, brings substantial elite-level experience to a program open to officials at every level, from grassroots to professional.

The theme builds on work Dr Slack has already delivered within Australian officiating. He recently led a session with Football Australia’s National Referee Academy on the same concept, framing the ability to consciously park a decision and refocus on the next phase of play as a trainable skill rather than an innate trait, one that separates officials who reset quickly under pressure from those who don’t. He has also addressed more than 100 Football Australia elite match officials and staff on developing a stronger match-day mentality, an indication of how embedded this psychological framework has become across the officiating pathway rather than remaining a one-off intervention.

The expansion of the webinar series reflects a broader shift in how football administrators are approaching referee attrition. Rather than treating retention purely as a recruitment or pay problem, the program signals an institutional acknowledgment that the psychological demands of officiating, particularly the compounding pressure of split-second decisions under public scrutiny, are a material factor in whether officials remain in the game.

It rests alongside other measures adopted across Australian football in recent years, including visible identification programs for junior referees and structural reviews of referee departments at state federation level, all aimed at the same underlying issue: a shrinking pool of match officials relative to demand.

Football Australia has not detailed metrics for assessing the program’s impact on referee numbers, though the recurring engagement of an internationally credentialed specialist across multiple tiers of the officiating pathway suggests sustained institutional investment in the approach.

Football Victoria elevates fan enjoyment with Streets partnership

Football Victoria (FV) revealed last week a new partnership with ice cream giants, Streets. The brand will become an exclusive ice cream partner for the next three years.

 

An iconic brand for joyful experiences

As a well-known and popular ice cream brand with people all around the nation, Streets will now look to support the fan experience in Victoria through its products.

It reflects FV’s commitment to delivering a family-friendly and memorable experience for spectators. Both on and off the pitch, the organisation is striving to elevate the experience for fans and families alike.

“Football Victoria is always looking for ways to elevate the experience at The Home of The Matildas, and this partnership does exactly that,” explained FV Executive Manager of Commercial and Facilities, Chris Speldewinde.

“It’s a fantastic fit for our community and we’re looking forward to what the next three years will bring.”

Furthermore, Senior Brand Manager at Streets, Ryan Katz, emphasised the brand’s role in community sport and in creating memories beyond the action on the pitch.

“Streets is proud to join Football Victoria as its exclusive ice cream partner,” Katz said.

“There’s nothing better than enjoying a great game with a classic ice cream in-hand, and we’re excited to be part of those moments across the state.”

 

Understanding community football

Community football is all about these moments. Sunny days, the family together, and a sweet treat in-hand while supporting a local team alongside friends and neighbours.

This is why a partnership between FV and Streets is particularly important.

Not for its commercial value, but for what it tells us about both parties’ understanding of what matters to fans. From young fans to experienced matchday-goers, everyone wants to find enjoyment while watching the game.

And while the 90 minutes of action is the focus, the experience of a local matchday is truly defined by interactions with fellow supporters and smaller – but no less significant – moments of happiness during the day.

Most Popular Topics

Editor Picks

Send this to a friend