Tradex Co Sets a New Standard in Football Innovation and Design

Initially focused on sportswear, Tradex Co has shifted its attention to footballs, making significant strides in product innovation and design.

Tradex Co, founded in Melbourne in 2020, is a wholesale sportswear brand helping football clubs and organisations take full control of their customised gear — managing everything from design concepts to perfect fit and athlete comfort.

Focused on smart design principles and cutting-edge, innovative fabrics, the company has grown rapidly from working with just two local clubs to over 30 teams, creating apparel that looks great, feels comfortable, and performs even better on the field.

However, the company has since turned its attention to the ball itself and has achieved impressive strides in innovation and design.

In episode six of Soccerscene’s Off the Pitch podcast, Tradex Co founding member Shah Ali Rajput spoke about the progress the company has made in creating and designing footballs.

“We’ve produced the first ball I think in thermal bonding category, I think it’s the first or the second ball in the world made using recycled water bottles,” he said in the podcast.

“Now, we’re the first people to have a soccer ball made using gel infusion in the ball, that makes us the first.

“Now, we’re looking forward to being the first to develop an airless futsal ball for gameplay, match play, and we’re working on that, and we want to be the first, so innovation within these products is our priority at this stage.”

Additionally, Rajput spoke about venturing into other sports other than football.

“We do cater to some other sports, and our account manager looks into other sports,” he said.

“Personally, my focus, Sarah’s focus, is towards soccer, football, and that’s where we want to excel, because like I said, we want quality over quantity of sports, and we want to be the best at what we do.

“We don’t want to be a jack of all trades and master of none, so we just want to focus on that.”

To hear and learn more about Tradex Co, you can listen to the full interview with Shah Ali Rajput on episode six of Soccerscene’s Off the Pitch Podcast, available on all major podcasting apps and here.

Previous ArticleNext Article

FV Celebrates Major Facility Upgrades Across Regional Victoria Under RCSIF

Football Victoria (FV) is pleased to acknowledge the announcement of four successful projects funded through the Victorian Government’s Regional Community Sports Infrastructure Fund (RCSIF), which will deliver vital upgrades to key football facilities throughout regional Victoria.

The RCSIF is a $60 million initiative from the Allan Labor Government designed to improve community sports infrastructure with a focus on inclusivity and accessibility.

FV is proud to spotlight the following projects that have secured funding:

Thompson Reserve (Inverloch Stars SC)
This upgrade will feature the construction of female-friendly change rooms and enhanced lighting, encouraging greater participation among women and girls.

Dixon Field (Gisborne SC)
Essential lighting improvements will be implemented to expand training and match capacity, supporting the increasing demand for football in the Macedon Ranges.

Victoria Park (Daylesford & Hepburn United SC)
The project will include lighting enhancements to improve venue usability and support broader access for the local football community.

Romsey Recreation Reserve (Macedon Rangers SC)
Funding will go towards planning and design works for new lighting and redevelopment of the main playing surface, laying the groundwork for future infrastructure development.

FV’s Head of Government Relations & Strategy, Lachlan Cole, expressed his excitement about the funding and the positive impact it will bring to regional football communities:

 “These investments are a testament to the importance of football in regional communities.

“Upgraded facilities not only created better playing experiences but also promote social connection in the community and allow for more people to play the game they love.”

Introducing the Nine Ad Manager Association and Community Club of the Year Awards

Football NSW is proud to introduce the inaugural Football NSW Association of the Year Award, which will be presented at the Football NSW State Dinner on Saturday, October 25th. This prestigious new accolade will be awarded alongside our State Awards, Future Leader Award, Fair Play Award, and the esteemed George Churchward Medal.

Proudly sponsored by Nine Ad Manager, the Association of the Year Award recognises a Football NSW Association that has demonstrated outstanding leadership and commitment to the growth and development of football both within its region and across the state.

The winning Association will be one that actively empowers its clubs to enrich the football experience for players, coaches, referees, and volunteers. It will also be a strong collaborator—working constructively with Football NSW and peer Associations to safeguard and advance the long-term integrity of the game.

The Nine Ad Manager Association of the Year will have shown exceptional achievement or innovation in enhancing football delivery, across areas such as:

  • Innovative approaches to football delivery
  • Club development and support
  • Volunteer recognition and engagement
  • Development pathways for players, coaches, and referees
  • Strong governance practices
  • Creation of a safe, inclusive, and positive environment
  • Long-term strategic planning for growth and sustainability
  • Community outreach and advocacy
  • Promotion of diversity and inclusion (e.g., women and girls, CALD communities)
  • Collaborative partnerships with councils, schools, sponsors, and community groups

Launching in 2025: Nine Ad Manager Community Club of the Year Award

Also debuting in 2025, the Nine Ad Manager Community Club of the Year Award will celebrate a Community Club affiliated with a Football NSW Association that has shown exceptional leadership in raising the profile of grassroots football.

This award will honour a Club that works closely with its Association to foster growth, excellence, and community impact. The winning Club will have demonstrated innovation and excellence in football delivery across areas such as:

  • Recognition as a Club Changer Club
  • A commitment to creating a safe, inclusive, and welcoming environment
  • Volunteer support and appreciation
  • Development of players, coaches, and referees—especially through engagement with Association and State pathway programs
  • Strong governance
  • Fostering a positive club culture
  • Outstanding community advocacy and engagement
  • On-field excellence and achievement

Each Association will be invited to nominate one Community Club within its region for consideration. Nomination forms will be distributed in the coming weeks, and Associations are encouraged to begin gathering information in preparation. Community Clubs interested in being nominated should contact their Association directly.

Award Prizes

The winners of both the Nine Ad Manager Association of the Year and Community Club of the Year will receive a complimentary $2,000 AUD campaign via the Nine Ad Manager Platform. Two runners-up in each category will receive a $1,000 AUD campaign.

Most Popular Topics

Editor Picks

Send this to a friend