Royal Caribbean feature on front of iconic Inter Miami jersey

Royal Caribbean International will be the Official Jersey Partner for Inter Miami, beginning with the upcoming 2024 campaign.

With the world’s largest cruise company already the Main Partner and Official Vacation Partner, this is a new era for both parties.

La Noche, the Club’s away shirt, was on full show, along with the cruise line’s iconic crown and anchor insignia, at a celebration for the upcoming much awaited holiday, Icon of the Seas. Mario Lopez, a four-time Emmy-winning host, was joined by Royal Caribbean and Inter Miami ownership and management, as well as players, staff, and fans, for the surprise announcement.

Royal Caribbean Group President and CEO Jason Liberty commented on what joining forces meant for the company.

“Both Royal Caribbean Group and Inter Miami share the values of dreaming and determination – and the highs of the unbelievable moments when those dreams come true,” he stated via press release.

“It’s exciting to now combine forces, and I can’t wait for the future that our two organisations will forge for our industries, for our fans around the world, and of course, for our local communities here in South Florida.”

Inter Miami CF Chief Business Officer Xavier Asensi also addressed the collaboration:

“Today marks a significant moment in an authentic partnership between two South Florida-based powerhouses, both deeply committed to the community we proudly call home,” he said via press release.

“We eagerly anticipate our players taking the field and sporting the Royal Caribbean logo on our iconic jerseys in front of our incredible fans at our stadium, across the country and around the globe.”

Icon is a one-of-a-kind blend of every holiday, from resort retreat to beach escape and theme park experience, as well as the cruise line’s best-selling ship.

Icon offers a variety of activities for all types of families and vacationers to create memories together and on their own journeys without compromising. Tourists can discover more about Icon by visiting the Royal Caribbean website.

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How James Johnson Is Shaping Canada Soccer’s Billion-Dollar World Cup Commercial Future

Canada Soccer has confirmed a renewed long-term commercial agreement with Canadian Soccer Media and Entertainment, marking a significant reset in the federation’s revenue strategy as the country prepares to co-host the 2026 FIFA World Cup.

The updated partnership extends CSME’s control of Canada Soccer’s commercial rights, including sponsorship, broadcast and media licensing, while introducing revised financial terms designed to provide the federation with greater long-term revenue certainty and growth potential. The agreement replaces a previous deal that faced heavy scrutiny from players and stakeholders over concerns surrounding commercial valuation and distribution of revenues.

CSME, led by Group Chief Executive James Johnson, played a central role in renegotiating the structure, which aims to better align commercial returns with the sport’s accelerating domestic and international profile. The revised framework is expected to support increased investment across national team programs, commercial development and broader football growth initiatives.

The agreement arrives at a pivotal moment for Canadian football, with momentum building across both men’s and women’s programs and global attention increasing ahead of 2026. Securing a more sustainable commercial model is viewed as critical to ensuring the federation can maximise opportunities generated by hosting football’s largest tournament.

The renewed partnership also signals a shift toward long-term commercial planning, providing Canada Soccer with a more stable financial platform as it looks to strengthen its competitive standing and expand participation nationwide.

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