Adelaide United confirmed a new deal with 1KOMMA5° Australia

Adelaide United confirmed a new partnership with 1KOMMA5° Australia, a global leader in decarbonisation and renewable energy, specialising in solar power, battery storage, air conditioning, heat pumps, and energy control systems.

Through this collaboration, 1KOMMA5° will serve as the official back-of-shorts sponsor for Adelaide United’s 2024/25 Isuzu Ute A-League Men’s season. Their logo will be prominently displayed on both the home and away shorts for the duration of the season.

1KOMMA5° aims to empower individuals to manage their energy usage by reimagining energy solutions. Their mission is to help people live sustainably by using solar and wind power indefinitely, encouraging energy independence over reliance on external sources.

As an innovator in renewable energy and sustainable air conditioning, 1KOMMA5° is transforming energy consumption by combining advanced technology with efficient systems for homes and businesses.

The company’s objective is to lower energy costs and move away from traditional energy sources by harnessing clean, renewable power.

The deal also improves the carbon footprint and sustainability of Adelaide United which is becoming more popular amongst football clubs.

With local expertise from Kozco Energy Group, based in South Australia and now part of 1KOMMA5°, the company continues to push its mission forward with a strong local presence supported by global leadership.

Directors Wayne Faranda and Danny Mudronja spoke on the partnership building the relationship between them and the fans.

“We’re thrilled to team up with Adelaide United. This partnership offers an excellent chance to strengthen our connection with the fans and support the Club’s efforts both on and off the field,” they said in a joint statement.

Adelaide United’s Head of Commercial, Fabrizio Petrone also commented on the partnership.

“We are delighted to welcome 1KOMMA5° as our back-of-shorts sponsor for the next two seasons. Having both a global leader and a locally rooted company on our kits is a testament to the strength of this partnership,” he said via club statement. 

In August, Adelaide United revealed their 2024/25 home kit, featuring the iconic red shorts, which have received great praise from fans.

This partnership represents Adelaide United’s mission to improve their carbon footprint whilst also securing important finances for the upcoming season and adding to their corporate portfolio with another local business.

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Football Australia Expands Mental Skills Program for Match Officials Amid Sustained Focus on Referee Retention

Football Australia has confirmed a second national webinar for match officials, led by sports psychologist Dr Liam Slack, extending a referee development series introduced after strong engagement with an initial session on managing match-day pressure.

The upcoming session, themed “parking with purpose,” will focus on decision-making strategies designed to help referees process on-field calls and reset attention quickly across a match that can present hundreds of individual decisions. Dr Slack, who also consults with The Football Association and the AFC Referee Academy and previously spent over a decade as a performance psychologist with the Professional Game Match Officials Limited in England, brings substantial elite-level experience to a program open to officials at every level, from grassroots to professional.

The theme builds on work Dr Slack has already delivered within Australian officiating. He recently led a session with Football Australia’s National Referee Academy on the same concept, framing the ability to consciously park a decision and refocus on the next phase of play as a trainable skill rather than an innate trait, one that separates officials who reset quickly under pressure from those who don’t. He has also addressed more than 100 Football Australia elite match officials and staff on developing a stronger match-day mentality, an indication of how embedded this psychological framework has become across the officiating pathway rather than remaining a one-off intervention.

The expansion of the webinar series reflects a broader shift in how football administrators are approaching referee attrition. Rather than treating retention purely as a recruitment or pay problem, the program signals an institutional acknowledgment that the psychological demands of officiating, particularly the compounding pressure of split-second decisions under public scrutiny, are a material factor in whether officials remain in the game.

It rests alongside other measures adopted across Australian football in recent years, including visible identification programs for junior referees and structural reviews of referee departments at state federation level, all aimed at the same underlying issue: a shrinking pool of match officials relative to demand.

Football Australia has not detailed metrics for assessing the program’s impact on referee numbers, though the recurring engagement of an internationally credentialed specialist across multiple tiers of the officiating pathway suggests sustained institutional investment in the approach.

Football Victoria elevates fan enjoyment with Streets partnership

Football Victoria (FV) revealed last week a new partnership with ice cream giants, Streets. The brand will become an exclusive ice cream partner for the next three years.

 

An iconic brand for joyful experiences

As a well-known and popular ice cream brand with people all around the nation, Streets will now look to support the fan experience in Victoria through its products.

It reflects FV’s commitment to delivering a family-friendly and memorable experience for spectators. Both on and off the pitch, the organisation is striving to elevate the experience for fans and families alike.

“Football Victoria is always looking for ways to elevate the experience at The Home of The Matildas, and this partnership does exactly that,” explained FV Executive Manager of Commercial and Facilities, Chris Speldewinde.

“It’s a fantastic fit for our community and we’re looking forward to what the next three years will bring.”

Furthermore, Senior Brand Manager at Streets, Ryan Katz, emphasised the brand’s role in community sport and in creating memories beyond the action on the pitch.

“Streets is proud to join Football Victoria as its exclusive ice cream partner,” Katz said.

“There’s nothing better than enjoying a great game with a classic ice cream in-hand, and we’re excited to be part of those moments across the state.”

 

Understanding community football

Community football is all about these moments. Sunny days, the family together, and a sweet treat in-hand while supporting a local team alongside friends and neighbours.

This is why a partnership between FV and Streets is particularly important.

Not for its commercial value, but for what it tells us about both parties’ understanding of what matters to fans. From young fans to experienced matchday-goers, everyone wants to find enjoyment while watching the game.

And while the 90 minutes of action is the focus, the experience of a local matchday is truly defined by interactions with fellow supporters and smaller – but no less significant – moments of happiness during the day.

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