TNT Sports and Channel 4 secure rights to Women’s FA Cup

TNT Sports and Channel 4 have secured the domestic rights to the Women’s FA Cup as part of a new three-season deal with The Football Association (FA).

Starting next season, TNT Sports will show 19 matches from the knockout tournament each year, including one game from both the first and second rounds.

Channel 4 will also broadcast one match from each stage, beginning with the third round, and both networks will air the final live.

Since 2021, the BBC has held the broadcast rights to the Women’s FA Cup, airing both semi-finals and the final live, along with highlights and digital clips from the competition.

The FA has confirmed this marks the tournament’s first-ever stand-alone broadcast deal, which will lead to a major increase in the number of live matches shown — including coverage of the first round for the very first time.

FA chief executive Mark Bullingham highlighted Channel 4 and TNT’s commitment to growing the competition and reaching new audiences.

“This is a significant moment for the Adobe Women’s FA Cup,” said Bullingham in a press release

“We have two broadcast partners who are deeply committed to growing the competition and taking it to new audiences over the next three seasons.

“Channel 4 and TNT are brilliant sports broadcasters and are the perfect combination for this very special tournament.

“We’re delighted to be working with them and look forward to continuing to grow women’s football together.”

TNT’s deal to broadcast the Women’s FA Cup follows its earlier agreement to show the men’s FA Cup, made earlier this year.

Starting next season, TNT will air most of the matches and has also struck a free-to-air sublicensing deal with the BBC.

Scott Young, senior vice president of content, production and business operations at Warner Bros Discovery (WBD) Sports, stated that adding the Women’s FA Cup to TNT Sports reflects their commitment to supporting women’s sport year-round, with a focus on telling powerful stories from grassroots to the elite level.

“Welcoming the Adobe Women’s FA Cup to join the men’s competition on TNT Sports underlines our ongoing commitment to partner with and grow women’s sport across the sporting calendar – from football to rugby, cycling, tennis and more,” said Young in a press release

“Starting with our team of passionate football storytellers, TNT Sports is excited by the opportunity to showcase the full breadth and power of women’s football stories – from grassroots through to the elite level.”

“We look forward to bringing the two competitions together and deliver an ambition to show more FA Cup coverage than ever before, to innovate in our coverage and promotion, and to give the women’s game a fantastic platform to reach millions of fans on TNT Sports.”

This marks Channel 4’s latest move in sports broadcasting, following its recent deal to show the UEFA European Under-21 Championship.

England will look to defend its title in the tournament, with matches available on both Channel 4’s main TV channel and its YouTube channel.

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Victory unites with Roasting Warehouse in culture-led partnership

The Melbourne-based anf family-owned business will join the Victory family, uniting two institutions which represent the city’s culture and identity.

A partnership with local roots

As the newest partner of Melbourne Victory, Roasting Warehouse joins forces with a vital part of the city’s sporting landscape.

The club’s Managing Director, Caroline Carnegie, outlined why the partnership bears so much value to both parties.

“We are excited to collaborate with Roasting Warehouse, a community-oriented destination for high-quality coffee, proud of its foundations in Melbourne,” said Carnegie via official media release.

“Football and coffee sit at the epicentre of Melbourne’s culture. The two go hand-in-hand, consistently at the centre of the conversation that stirs Melburnians, which is no different to the conversation sport and Melbourne Victory stir in the State.”

Indeed, this is a partnership which combines the identity, passions and culture of an entire city, therefore giving it the foundations required for long-term, mutual success.

Representing the best of Melbourne

Both Victory and Roasting Warehouse are hugely successful in their respective industries. They are institutions with community-oriented philosphies, who pride themselves on craft and quality.

“We’re incredibly proud to partner with Melbourne Victory, a club that represents the heart, passion, and ambition of Melbourne,” revealed Roasting Warehouse Head of Brand, Alexander Paraskevopoulos.

“As a Melbourne-founded, family-run business, supporting a team that means so much to the local community feels very natural for us.”

Furthermore, through their high-quality blends, Roasting Warehouse will look to prepare Victory’s players and staff for high performances on the pitch as the seasons nears completion.

But this is about far more than just fueling athletes.

This is a partnership which embodies and unites two of Melbourne’s greatest strengths and cultural markers – a connection forged from the city’s very own DNA.

 

For more information about Roasting Warehouse, click here.

Football NSW supports Female Coaches CPD as Women’s Football Surges

Football NSW has used the platform of the AFC Women’s Asian Cup to deliver a targeted professional development workshop for female coaches, bringing together scholarship recipients for an evening of structured learning and direct engagement with elite women’s football.

Held at ACPE last month, the session was open to female coaches who received C or B Diploma scholarships through Football NSW in 2025. Coaching accreditation carries a financial cost that disproportionately affects women, who are less likely to have their development subsidised by clubs or associations operating in underfunded community football environments. Scholarship access changes that equation at the point where many women exit the pathway.

Facilitated by Football NSW Coach Development Coordinator Bronwyn Kiceec, the workshop focused on goal scoring trends from the tournament’s group stage, with coaches analysing attacking patterns and exploring how those insights could translate into their own environments. The group then attended the quarter-final between South Korea and Uzbekistan at Stadium Australia.

The structure of the evening mattered as much as its content. Female coaches in community football rarely have access to elite competition environments as a professional resource. The gap between the level at which most women coach and the level at which the game is analysed and discussed tends to reinforce itself. Placing scholarship recipients inside a major tournament, as participants rather than spectators, closes that gap in a way that a classroom session cannot.

Female coaches remain significantly underrepresented across all levels of the game in Australia. The pipeline that will change that depends not only on accreditation access but on the professional networks, peer relationships and exposure to elite environments that male coaches have historically taken for granted.

The workshop forms part of Football NSW’s ongoing commitment to developing female coaches through scholarships and structured learning opportunities.

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