Bundesliga signs Indonesian broadcasting deal

Bundesliga International has signed a five year broadcasting rights deal with Indonesian company Mola TV.

Mola TV will have the rights to broadcast all Bundesliga, Bundesliga 2 and German Supercup matches in Indonesia. The deal covers the 2020/21-2024/25 seasons.

Matches will be shown live with delayed/replay coverage also available on Mola TV’s free to air and pay TV channels as well as streaming services.

“We are delighted to have Mola TV as our partner in Indonesia and look forward to working together to make the Bundesliga the league of choice amongst Indonesian football fans,” Bundesliga International CEO Robert Klein said about the agreement.

“As well as promoting our brand of fast, high-scoring, world-class football, we are also very excited to work with Mola TV and it’s Garuda Select project to support the development of local Indonesian football talent.

“Our goal is to work closely with our partners on the ground, delivering unrivalled experiences to the Indonesian fans by bringing Bundesliga Legends, Bundesliga Experiences and Bundesliga football to the region.”

DFL Deutsche Fußball Liga, the organisation that runs the Bundesliga said that they want to bring Indonesian football fans closer to the league and will be looking into opportunities such as fan activities, and club visits in Indonesia.

“We are excited to work with the Bundesliga to bring their unique brand of football to our shores,” Mola TV’s representative, Mirwan Suwarso said in a statement.

“The league is the undisputed leader in developing world class young talents from all over the world, and if we aim to learn about developing talents, the Bundesliga is the league to learn from.”

The DFL Deutsche Fußball Liga also announced the 2020-21 fixtures for the Bundesliga and the second-tier. Both seasons will start on Friday September 18.

Fans may be allowed at matches for the upcoming season however DFL Deutsche Fußball Liga has suggested that fans of the away team will not be allowed to attend the game due to risks associated with spreading COVID-19.

The organising body also reminded clubs and fans that the fixtures may change for a number of reasons including legal requirements, changes to FIFA’s international match calendar and due to situations relating to the COVID-19 pandemic.

Daniel Foley is a sports junior journalist with Soccerscene. He reports widely on football policy and micro industry matters.

German football ends 70 years with Adidas for Nike deal

The German Football Association (DFB) has inked a mega eight-year deal with American sportswear giant Nike and move on from incredible 70-year partnership with Adidas.

The deal commences in 2027 after the next World Cup and runs to the end of 2034 with the company securing kit rights for at least two World Cup campaigns.

Nike were able to blow away Adidas’ offer and the deal was one they simply couldn’t refuse. It is reportedly worth AU$169.3 million a year, exactly double the amount Adidas currently gives the DFB which is $84.6 million.

Adidas has been a DFB partner since the 1950s and has been synonymous with the success of Germany’s men’s and women’s national teams, who have supported the company’s logo during 14 World Cup and European Championship triumphs.

This deal has caused huge public backlash from German fans and politicians who believe it goes against the traditions and history of the sport.

However, the DFB has defended its decision to drop Adidas as Nike made the better financial offer which would help the federation fund the future of German football as it would be invested into the grassroots game.

DFB President Bernd Neuendorf explained the controversial decision and gives his well wishes to Adidas.

“We understand every emotion. It’s also a drastic event for us as an association when it becomes clear that a partnership that was and is characterised by many special moments is coming to an end after more than 70 years. That doesn’t leave us cold,” Neuendorf said in a statement.

“The DFB has to make economic decisions against this background. Nike made by far the best financial offer in the transparent and non-discriminatory tender process.

“The federation will do everything we can to achieve shared success with our long-standing and current partner Adidas, to whom German soccer has owed a lot for more than seven decades.”

It is a huge loss for Adidas’ legacy, losing a long term relationship with the country’s biggest sporting team to its main rival and ultimately showcasing the bargaining power Nike has over the company.

However, the company still has a huge standing in football despite this issue and won’t be too affected by it. At the international level, Adidas has deals with higher-ranked Argentina and Italy and will still supply Germany’s kits at the 2026 World Cup – a tournament which it will also sponsor.

This new deal allows more money to tackle issues in the grassroots game in Germany and help stabilise the system as it looks towards returning to long-term international success.

Football Victoria celebrates establishment between Sydenham Park SC and Calder United SC

A striking partnership has been established between Sydenham Park SC and Calder United SC, with the Western United affiliated club to play 11 home fixtures at Keilor Lodge Reserve.

The Club Changer Club Development Program, an incentive created in 2023 to assist clubs fostering and strengthening inclusive environments for multiple diverse communities within society to participate in football, supports the growth of women’s football, among many other ranges of football within the country.

Last year, all federation members dedicated a strong focus upon women and young females in football as a main element of their Legacy 23 campaign. This enables club development officers across the state to work in conjunction with clubs in order to foster a positive football experience within female football, both on and off the field.

In this facility sharing partnership, Sydenham Park SC vice-president Davis Lisolajski showcased his clubs enthusiasm.

“When we learned that they were without a home venue, it was an obvious choice for us to reach out and assist,” he said via press release.

“Women’s football holds significant importance for us at Sydenham, and we believe this partnership will benefit our young girls and both senior women’s teams. They will witness professionalism first-hand during match days.”

Calder United SC President Amanda Stella expressed excitement towards developing a sustained and effective partnership to spearhead National Premier League Women’s football to Sydenham Park in 2024.

“The support from Sydenham Park President Nick and Vice President David, along with the broader Sydenham Park community, is greatly appreciated, and we eagerly anticipate playing our senior and 20s home games for the 2024 season at Sydenham Park,” she added via media release.

“A special acknowledgment to Football Victoria’s Josephine La Pila for her work with both clubs to achieve an outcome that promotes collaboration among football clubs for the betterment of our beloved sport.”

Football Victoria have endorsed the partnership between these two growing clubs within female football across the state.

With Calder United establishing themselves as a competitive club amongst the NPLW competition, the partnership allowing the club between the Western United sister club and Sydenham puts a focus upon both sides allowing their playing and coaching staff to use one of the best pitch surfaces within the north-western district of Melbourne. The use of these highly elite facilities will allow them to have an advantage, perhaps being the difference in furthering themselves away from their competitors.

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