Football Queensland and TAFE Queensland to deliver schools program

Image credit: TAFE Queensland

Football Queensland has announced a football-centred TAFE at schools program, in partnership with TAFE Queensland.

TAFE Queensland is a leading provider of high-quality education and training in various vocational courses enabling students’ careers to further grow the industries and the communities they serve.

The course, which is a part of the curriculum of TAFE Queensland’s Academy of Sport, is intended to give aspiring football players the essential skills they need to succeed in pursuing coaching opportunities both inside and outside of the football arena. The initial intake for the program began early last month, in time for Term 1 of 2023.

Football Queensland CEO Robert Cavallucci said via a statement:

“The TAFE at Schools program is just one of the ways Football Queensland is implementing our commitment to strengthening pathways for improved player outcomes and developing higher standards for improved quality on and off the field,” he said.

“This program will provide participants with a professional pathway into football coaching, development and administration within community-based sports clubs and organisations across the Australian sporting industry.

“Students will have the unique opportunity to learn and develop at the home of football in Queensland, while Football Queensland will also provide access to football-specific foundation coaching training as part of the TAFE at Schools program.”

TAFE Queensland General Manager Brent Kinnane highlighted the importance of having a football-specific qualification for professionalising the game, in leading up to both the FIFA Women’s World Cup and the Brisbane Olympics in 2032.

“The agreement with Football Queensland allows our students to work with professional football coaches while completing a coaching qualification,” he added via press release.

“Introducing a football-focused qualification that allows our students to gain the specific skills they need to meet the industry demands is a game changer at this important time in the history of our region.

“This will allow the students to enter and work in professional football, ensuring that football in Queensland can attract the highest quality players and support staff as we go for gold later this year and in the coming decade.”

Selected students will study at Football Queensland’s headquarters in Meakin Park and the South Bank campus of TAFE Queensland, with the first intake of students currently enrolled in the program.

For more information about the TAFE at Schools program and TAFE Queensland visit tafeqld.edu.au.

Image credit: Vitalii Vitleo / Shutterstock.com

UEFA has confirmed that Coca-Cola will once again serve as an official global sponsor for UEFA EURO 2028, marking the company’s 11th consecutive tournament. This partnership, which began in 1988, celebrates a 40-year milestone in one of European football’s longest-standing commercial relationships.

Under the renewed agreement, Coca-Cola will serve as the official non-alcoholic beverage sponsor of UEFA EURO 2028, set to take place across the United Kingdom and the Republic of Ireland.

The deal grants Coca-Cola exclusive pouring rights at all nine host stadiums, visibility in official fan zones and villages, LED pitch-side branding, as well as global digital rights and fan engagement initiatives.

40 Years Strong: Coca-Cola and UEFA Unite Fans Worldwide

UEFA’s Executive Director of Marketing, Guy-Laurent Epstein, highlighted the impact and longevity of the collaboration.

“Since 1988, Coca-Cola has been a proud supporter of the UEFA European Football Championship. Together, we have created lasting memories across generations. As we embark on our 11th consecutive tournament together, we look forward to delivering even more memorable experiences for supporters,” he said via press release.

Javier Meza, Marketing President for Coca-Cola Europe, described the renewed deal as a key element of the brand’s wider experience-focused marketing strategy.

“UEFA EURO 2028 will mark 40 years of Coca-Cola’s collaboration with UEFA. We will proudly refresh and inspire fans in stadiums, fan zones, and at home. This partnership supports our mission to bring people together, and we look forward to creating uplifting experiences that bring fans even closer to the action,” he said via press release.

Attendees will have access to a range of Coca-Cola beverages, including Coca-Cola, Powerade, water, and ready-to-drink coffee and fruit-based drinks, with options available in low-sugar and sugar-free varieties.

Coca-Cola has played a part in many of the tournament’s most memorable moments, from the 1988 finals in West Germany to recent editions featuring advanced digital activations.

The company will leverage its rights across retail, live events, digital platforms, and in-venue experiences, advancing from traditional stadium advertising to a multi-channel approach to engage consumers.

Image credit: Macarthur Bulls FC

Macarthur Bulls FC has confirmed a colloboration with DLK Advisory, who will come on board as a corporate partner backing the Club’s business and networking events for the coming two seasons.

DLK Advisory, known for its accounting and tax services across family groups, SMEs, government, not-for-profits, and major corporations, will support the Bulls’ expanding business network by enhancing the Club’s corporate events that connect sponsors, partners, and stakeholders throughout South West Sydney and beyond.

As a key element of the affiliation, DLK Advisory will team up with the Bulls’ commercial department to create quality networking experiences that reinforce relationships within the Club’s corporate network and spotlight the energetic, forward-thinking business community linked to the A-League.

Reflecting on the new alliance, David Lilja, Director of DLK Advisory, shared his excitement about the collaboration and the values both organisations bring to the deal.

“We are proud to partner with the Macarthur Bulls as they continue to inspire their supporters and the wider community,” he said via press release.

“This partnership provides a wonderful platform to introduce our refreshed brand, DLK Advisory – a firm built on trust and driven by excellence.

“We provide strategic accounting and tax solutions to a diverse range of clients, and like the Bulls, we are committed to performance, teamwork, and achieving outstanding results. We look forward to supporting the club’s success this season.”

Mark Jensen, Chief Commercial Officer of Macarthur Bulls FC, highlighted the value DLK Advisory will bring to the club’s growing corporate network.

“DLK Advisory are a fantastic addition to the Bulls family, their expertise will add real value to our corporate events program, ensuring our partners and stakeholders have meaningful opportunities to connect, share ideas, and grow together,” he said via press release.

“This partnership reflects our commitment to delivering a first-class experience on and off the field.”

The accord with DLK Advisory opens new opportunities for the Bulls to connect with the business community, fostering innovation, growth, and shared success throughout the region.