Joe Mirabella: Melbourne Victory on my mind

Melbourne Victory shareholder, Joe Mirabella, was introduced to football at an early age when he was taken by his father to watch his beloved Juventus in the Victorian State League.

Following a playing career where he reached reserve grade status, Mirabella became president of the club in 1990, served on the board of Football Victoria in 1991 and 1992 and became a shareholder of Melbourne Victory when the A-League commenced in 2005.

He is one person who puts his money where his mouth is, through his highly successful trading company, Mirabella International, which currently has a 12.5% shareholding in Melbourne Victory after it was diluted from 19% when 777 acquired its majority interest in the club.

Mirabella’s motivation to see football succeed in Australia is clear for all to see but he is also realistic there are many challenges facing the game.

In this interview with Roger Sleeman, Mirabella discusses all things A-League, the proposed National Second Tier competition, the future of Melbourne Victory and his hopes for the progress of the game.

ROGER SLEEMAN

What motivated you to seek a financial stake in the A-League?

JOE MIRABELLA

There’s a family connection here as we put our money into the State League and N.S.L. and it was my late father who encouraged  us to buy shares in Victory at the start of the A-League.

He was a true believer in Frank Lowy who was tough but craved success for the game so it was a natural process for me to be involved at Victory when Lowy came back to the game at the start of the A- League.

Personally, I have a love affair with the game and it’s my dream the game will reach its true potential in the not too distant future.

R.S.

The A-League experienced many years of success.

In hindsight, was it a wise move to unbundle the League from the F.A.?

J.M.

It was a big mistake by the owners of the A-League clubs and the removal of Steven Lowy was catastrophic.

The Lowy family had the ability to negotiate with government and keep the League on a good financial footing so they should never have been removed from power.

My statements supporting  this view are recorded in the Melbourne Victory records.

R.S.

What was your reaction to the removal of over forty employees from the APL in January?

J.M.

It had to happen because the league was bleeding money with clubs facing insolvency.

Critically, there should never have been so many employed in the first place.

R.S.

Are you confident in the current executive management overseeing the APL?

J.M.

Not impressed at all and they’re doing nothing except talking since Stephen Conroy came to power as Independent Chairman.

When Conroy took up his position, he had three tasks to perform.

(1) Advise the clubs that none of them could be directors  of the APL and an independent board would be installed for the benefit of the game.

(2) An enquiry be undertaken to account how the $140 million from Silver Lake was spent, e.g.$40 million to Keepup and subsidies for Perth Glory to stave off bankruptcy.

(3) A comprehensive review of the television deal with Ten and Paramount.

None of these tasks have been achieved.

R.S.

What was your take on the reduction of funding to the A-League clubs from $2 million to $530,000 per season announced in May?

J.M.

I knew it was coming and told Stephen Conroy he should go back to basics like the NSL model.

I suggested no levy or licence fee should be charged even if it meant the $530,000 contribution to the clubs was reduced.

Also, that prize money should be allocated for the minor premiership and end of season playoffs and the salary cap removed.

There should also be an increase in the League to sixteen teams to create economies of scale  and the clubs should be encouraged to build their asset base to provide income streams and consequent financial stability.

Joe Mirabella with his two sons & Keisuke Honda, at Melbourne Victory’s Round 14 match with Wellington Phoenix on January 20, 2019.

R.S.

What is your opinion of the proposed National Second Tier competition?

J.M.

I can’t see it going ahead and believe the FA always knew this under the current plan.

If it goes ahead, they’ll send the clubs bankrupt.

Without promotion and relegation it’s not sustainable because without this carrot there’s no incentive for the clubs.

R.S.

What is your view of the current Paramount television deal?

J.M.

It’s not successful with subscriptions right down, and with revenue to the clubs only paid on pro rata subscriptions, it’s not an ideal situation.

R.S.

Melbourne Victory was always a flag bearer of Australian football.

Where do you see it now, and in the future?

J.M.

We have to look at the financial situation first because there’s no olive tree in the backyard.

The deal for 777 to buy out the club within five years doesn’t look promising because the club doesn’t have sufficient assets to make a wholesale purchase attractive.

The company also has the weight of the Bonza airline liquidation to contend with and recently their proposed purchase of Everton F.C. has failed.

Consequently, 777’s ability to buy the balance of Victory’s shares which will cost them $40 million seems remote.

Therefore, the only way Victory can stay afloat in the long term is for bank finance to be raised.

However, the question is without sufficient asset backing, who is going to guarantee the bank loans because the existing shareholders certainly won’t.

Jim Christo, Anthony Di Pietro & Joe Mirabella with his two sons at the A-League Men semi-final in Sydney on April 28, 2018.

R.S.

How do you see the future of the A-League?

J.M.

Most of the clubs, except for the Wanderers and Sydney FC, have financial constraints but with new ownership at Perth Glory and Newcastle there is hope on the horizon.

All clubs need is to increase their asset backing and diversify their revenue streams so they can live within their means.

Promotion of the league is also tantamount to its long term stability.

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Building from the Ground Up: Banyule City SC’s Ambition to Grow

Six years ago, Banyule City Soccer Club had big ambitions and a whole lot of challenges. Taking the reins during the uncertainty of the COVID-19 pandemic, the committee worked behind the scenes to keep the club connected, focusing on long-term goals that are now beginning to take shape.

Under his leadership, the club has seen the return of a senior women’s program — one that’s rapidly climbed the ranks to the Victorian Premier League and the growth of a strong junior base with nearly 200 players. As Banyule prepares for major upgrades at two of its key grounds and sends its U16 girls’ squad to the Borneo Cup in 2025, the club is entering a new chapter.

Speaking with Soccerscene, President of Banyule City SC Nasr Said reflects on his leadership journey, the club’s community-first values, and how Banyule is building pathways that support players from grassroots to elite levels all while staying true to its inclusive, family-oriented roots.

Can you share some insight into your role as President and how Banyule City SC has evolved since the beginning of your presidency?

Nasr Said: I took over running the club six years ago, after playing at Banyule for about four years. I’ll be honest it hasn’t been easy. The first couple of years were tough, especially with COVID hitting just as I stepped into the role. We couldn’t even get a proper season going, but we did what we could off the field — sharing content on social media, keeping the kids engaged with soccer drills from the coaches we had. It was a difficult time for every club.

Once we got through that, I had goals and ambitions for the club one of the biggest was to rebuild the senior women’s program as there hadn’t been a women’s team here for over a decade. Since then, we’ve had incredible success. The women’s team went from State League 4 up through the ranks — State 3, State 2, and then straight into the Victorian Premier League (VPL). They won the league four years in a row, went undefeated during that time, and now they’re playing in the second-highest division in Victoria, just under the NPL.

Image Credit: Banyule City SC Facebook

On the men’s side, we’ve had our ups and downs, one year we nearly got relegated, and other years we were close to promotion but we continue to push forward.

As President, I work closely with our committee, the Treasurer, Secretary, Vice President and support them however I can. My role is about bringing in resources, building a strong structure, and making sure the club runs smoothly. I’ve put in a lot over the past six years. We’re in a good place now, but there’s always room to grow.

The Council’s planned upgrades at Banyule Flats Reserve and Yallambie Park are exciting milestones. What kind of impact will these developments have for your players, members, and the broader community?

Nasr Said: Yallambie Park has been meant to get rebuilt for the last 25 to 30 years. We haven’t had a proper home ground for the past two years and it’s had a big impact on the club. Banyule Flats Reserve isn’t suitable for matches it has two cricket pitches which make the ground too small for football. And Yallambie Park has been deemed unsafe for play both this year and last year. 

The good news is Banyule Flats Reserve is scheduled to be rebuilt in September, and that’s a massive step forward. The council built a new pavilion there five or six years ago, it’s state-of-the-art, on par with NPL-level facilities. Once we have a proper ground there, it’ll be huge for the club.We’ve got an industrial-grade canteen and proper change rooms that will help us attract spectators, generate revenue, and give us a real home base.

As for Yallambie Park, the council has said for years they’ll fix the facilities and just recently, a council rep told us work will begin within weeks. All we can do now is hope. If both grounds are upgraded, it’ll be a game-changer financially and in terms of creating a safer, stronger environment for our members and players.

With nearly 200 junior members and growing senior squads, how do you ensure that every player has access to a clear development pathway from grassroots to competitive football?

Nasr Said: We have around 200 junior players, which is a great number for us it allows us to manage things properly and ensure quality across all levels. As a community club, we’re open to everyone. We don’t hold trials; anyone who wants to play is welcome, regardless of their experience. We’re not at NPL level, so we focus more on inclusion and development than elite selection at the junior stage.

That said, we still place a strong emphasis on growth. Our junior coordinator and technical director work closely with coaches to identify areas for improvement both for players and coaches. We have kids at all levels: some very talented, some still learning the basics.

This year, I’m starting to run the Banyule City Academy that is run through the club to support players who are more advanced and want to pursue football more seriously. It’s not about excluding others, but offering additional development to those aiming to go further. We teach our coaches, aid them in gaining proper accreditation through coaching courses. Through that, we guide them in working with these players in smaller groups, helping them refine their skills and understand our playing style. 

One of our key goals is consistency from juniors through to seniors. We guide our coachesby saying ‘This is what we want your players to do’ and teach a playing style that mirrors what our senior teams use, so when juniors progress, the transition is smoother. Ultimately, we want to give kids who are serious about football every chance to succeed – and maybe even play professionally one day.

The U16 girls heading to the Borneo Cup in 2025 is a big moment. How did this opportunity come about, and what does it signal about the club’s ambitions in developing female footballers?

Nasr Said: The Borneo Cup opportunity actually came about through a good friend of mine, who was coaching at Watsonia Soccer Club. He’s really well connected in Australian football and knows a lot of players who’ve played internationally. He mentioned his under-16 girls’ team was looking for a better environment and that they weren’t happy at their current club. So we had the conversation, and those girls ended up coming across to Banyule.

Now we’ve got a strong under-16s girls squad around 17 or 18 players and while there’s still plenty of development ahead, they’ve got a great opportunity in front of them. The Borneo Cup is a serious international tournament, with high-level academies and teams from all over. We’ll be one of the only Melbourne clubs — possibly one of the only Australian ones taking part.

It’s a big deal. For many of these girls, it’ll be their first international tournament. There’ll be an opening ceremony – we’ll be walking under the Australian flag it’s going to be unforgettable. And more than that, it’s a huge step forward for the club. Not many local teams get the chance to represent on an international stage, so this says a lot about where we’re heading and what we want to build for female footballers at Banyule.

Looking ahead, what are your key priorities as President for continuing to build a club that’s competitive, inclusive, and deeply connected to its community?

Nasr Said: My number one priority is making sure the club’s doors are open to everyone—no matter who they are. Inclusivity is massive for us. I really want to build a strong foundation for our junior players, because at the end of the day, they’re the future of the club. My goal is to see our men’s team reach NPL or VPL level, and our women’s side competing in the NPL too. But more than that, it’s about creating a club where families and members genuinely feel welcome.

I make it a point to connect with parents whether that’s at training on a Tuesday or Thursday, or just having regular conversations to check in. I’ve seen clubs where that connection is missing, and I never want that to be us. The role of President isn’t about being above anyone—it’s about building a culture and a reputation that people talk about in a positive way.

Of course, growing our sponsor base is another key part of the vision, because to compete at higher levels, you need the right support structures in place. But whether it’s juniors or seniors, men’s or women’s football we treat every team the same here. It’s all part of the bigger picture. We’re not there yet, but I really believe we’re on the right track. These things take time. You can’t build something lasting overnight but we’re getting there.

Young Kiwi talent shines at Auckland FC’s first development camp

Auckland Talent

New Zealand A-League club Auckland FC has hosted its first Development Centre training camp as the club continues to elevate the standards of New Zealand football and foster young talent.

Through Auckland FC’s Youth Development Club Partnership programme, the training camp ran welcomed 26 players aged 14-16 from 12 partner clubs to participate in a three-day programme.

Auckland’s Youth Development Club Partnership aims to guide young players and build relationships with communities across New Zealand’s Northern and WAIBOP regions. Via this, clubs affiliated with the club’s Talent Devlopment Programme (TDP) from Auckland and areas such as Hamilton and Tauranga were represented at the training camp.

During the training camp, players had the opportunity to experience a professional sporting environment as they competed. Additionally, players were involved in educational workshops which relayed key information about fitness, mental resilience and Auckland’s Black Night Football philosophy.

Furthermore, players also met and learnt from senior coaches and players.

Head of player recruitment Doug Kors explained how important the training camp was for both the young players and the club.

“It was great for us to get at a look at the young players coming through. We’re a club dominated by local talent, it’s part of who we are and what we set out to do in terms of providing pathways into the game. I don’t see that changing anytime soon,” he said in a press release.

“For players it provides them a chance to understand what it takes to make it professionally.

“Yes, it requires skill and talent, but also eating right, a tactical understanding of the game, as well as level of mental resilience. We try a provide all the players who come through with a basic understanding of that.”

Auckland FC CEO Nick Becker highlighted how valuable the Youth Development Club Partnership was for the club.

“There is a huge amount of untapped talent in New Zealand,” he said via press release.

“Thanks to the relationships we have with partner clubs, Auckland FC can become a vehicle that helps talented young boys and girls realise their potential and make it at a professional level, right here in Auckland. That’s huge for the development of the game.

“Beyond that, our ownership structure means the connections exist to for the most talented of professionals to try to make it in Europe.”

The first of Auckland’s development camps represents an impressive series of development for the A-League’s youngest team.

Last month the club celebrated its first birthday and currently leads the A-League Men’s ladder with a solid four-point lead.

Key to the club’s success has been its ability to extract the best out of local talents, reinforced by the callup of six players to the All-Whites in the most recent international window, double that of cross-country rivals Wellington Phoenix.

If Auckland is to continue to rely on home stars, then continued investment in local football is necessary.

Auckland FC first launched the Youth Development Club Partnership in October 2024, creating the first step for athletes to become professional footballers via a defined pathway of the Rebel Sport Development Centre, reserves and then the first team.

Now, the programme unites 18 TDP clubs in fostering emerging talents. In creating partnerships with clubs across the country, Auckland FC is building a network of valuable win-win relationships that allow each organisation to develop and play the best talent available.

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