NPL partnership updates: Local support stronger than ever

Read here for this week’s updated list on the recently announced NPL partnerships across each state.

NPL VIC

Dandenong Thunder

Alencia Wedding Reception & Function Venue – The newest wedding reception venue in Melbourne, Alencia provides clients with unforgettable experiences built on unique designs and elegance.

Caroline Springs

Get Sourced – Beginning during the Covid-19 pandemic in 2021, Get Sourced aims to provide marketing, merchandising and advertising resources to businesses.

Hume City

Zaparas Lawyers – An award-winning team of compensation lawyers, Zaparas Lawyers are committed to fighting for injured Victorians. Their services span WorkCover, TAC, public liability, occupational disease and superannuation claims.

XÜBI Finance – The team at XÜBI help clients find competitive solutions to borrowers, offering extensive services including supporting first home buyers, investment loans, commercial loans and more.

Altona Magic

Detail Excavations – For over 50 years, Detail Excavations have delivered major infrastructure and construction projects across Melbourne. They are known for reliability and experience when working with clients.

Ice Corp – Delivering quality building and construction across Melbourne since 1998, Ice Corp is a reliable and trusted organisation in the industry. Led by former Altona Magic player, Ice, they have a strong connection to the club.

Pollution System Maintenance (PSM) – PSM specialises in dust extraction, fume filtration and air quality solutions. It delivers exceptional service from system designs to installation.

Fleet Plant Hire – Since 1998, Fleet Plant Hire have provided truck hire, machine hire and material solutions to the Australian Civil Construction Industry.

Leadweigh Scales – The team at Leadweigh Scales supplies and services high-quality industrial weighing equipment. They are committed to providing practical and economic solutions for a range of industries including agriculture, construction, manufacturing and more.

Danton Group – For over 30 years, Danton Group has been a leader in render and texture coating systems across Victoria. The team is renowned for their craftsmanship and keen eye for detail in residential and commercial builds.

Home Builders Corp – Specialising in new homes and unit developments, Home Builders Corp has consistently delivered high-quality builds built on attention to detail and efficiency.

Deer Park Building & Garden Supplies – A trusted supplier for builders, landscapers and homeowners. They supply a large range of construction and landscaping materials including soils, sands, pebbles and more.

Tetris Containers – With over 40 years in the industry, Tetris Containers have built a wealth of knowledge about reefer container maintenance and servicing. They offer services across container sales, hire and customisation.

Masterpiece Cabinetry – A Melbourne-based custom cabinetry company established in 2010 specialising in designing, manufacturing, and installing high-quality kitchens, bathrooms, and bespoke joinery for homes and renovations.

Misk Designer Living – The team at Misk Design specialise in interior design and home living inspiration, highlighting modern, stylish spaces and design aesthetics for contemporary homes.

The Tyre Professionals – Servicing the Sunshine community since 1998, The Tyre Professionals help customers with tyres, batteries, suspension and more.

Milieu Early Education & Care – Located in Brooklyn, Victoria, Milieu Early Education & Care provide welcoming and nurturing environments to young learners.

Hydration Hub – Connecting businesses with beverage products, distributing well-known brands and up-and-coming drinks across cafes, venues and retailers.

Cleaning Melbourne – The team at Cleaning Melbourne provides commercial cleaning services for offices, strata properties, events, pressure washing and more.

 

NPL QLD

Wynnum Wolves

Cramer’s Plumbing Co. – Led by Cale Cramer, the team provides services to Wynnum, the Bayside and greater Brisbane. They pride themselves on being reliable, friendly and trusted in the community for all plumbing needs.

Colpol Cleaning Services – A trusted domestic and commercial cleaning company known for exceptional service, providing a safe and professional environment for its staff for over 15 years.

Moreton City Excelsior

Valet Mortgage Brokers – A Brisbane-based mortgage broker, striving to build real and honest relationships with its clients. Led by William Whitby, the team helps people make smarter property decisions.

Rochedale Rovers

Inna Essence – Located in Underwood, Brisbane, Inna Essence focus on creating a space for wellness, health and transformation. The studio includes a dedicated Reformer Pilates room, Yoga mats, private training sessions and more.

 

NPL NSW

Blacktown City

Proview Scaffolding – A leading scaffolding provider in NSW, Proview Scaffolding’s team is built on a commitment to safety and compliance, trust and over 50 years of experience.

NPL WA

Western Knights

Romano’s Smash Repairs – With over 35 years of experience, the team at Roman’s Smash Repairs can provide top quality service for all makes and models of vehicles.

Dr Ross Radic Orthapaedic Surgeon – With expertise in knee surgery and trained in shoulder and hip-related issues, Dr Ross Radic is a leading surgeon in WA. Radic is also Chief Supervisor for the Perth Knee Fellowship.

Dianella White Eagles

Abodium Design & Construct – Renowned for quality and innovative home designs in WA, Abodium is committed to using the latest technology to ensure homes are built to last.

Theme Group – Western Australia’s leading provider of facility management, food services and cleaning solutions. They are renowned for reliability and exceptional customer service.

ENC Group – Specialising in project and contracts management, engineering design, procurement, renewable energy and more. The team at ENC Group have delivered professional and quality solutions for over 40 years.

Stirling Macedonia 

Instant Products Group – A specialist group of companies providing an extensive range of services, including instant transpirtable offices, instant bathroom facilities, instant products hire and more.

NPL Northern NSW

Kahibah FC

Positive Survey Solutions – Professional and motivated surveyors with experience servicing clients across the Central Coast to the border with Queensland. They will team with Kahibah FC’s U15 team as partners.

Son Of A Gun – Founded in 2019, Son Of A Gun is a family-owned and run diner. It is a cornerstone of the Hamilton community.

Edgeworth Eagles

Harrigan’s Cameron Park – The first new pub in the Newcastle/Lake Macquarie region for 20 years, Harrigan’s is a place for locals to come together and enjoy extensive dining and beverage options with live sport and events.

 

NPL NT

Darwin Olympic

Ostojic Group – Founded in 1972 by Tomo Ostojic from a single truck and trailer, the company now has over 100 specialised trucks and provides services across transport, logistics, civil construction, quarrying and more.

Steeline – One of Australia’s leading manufacturers, distributors and installers of metal roofing and steel structures. The team has been delivering affordable product ranges and qualuty customer service since 1991.

NTF Construction Supply Specialist – Situated in Berrimah and founded in 1961, the team specialises in supplying a variety of industrial and construction related products.

Azzurri United

4Kitchens & Joinery – 4Kitchens help clients with designing, manufacturing and installing new kitchens, furniture units and more. They stay up to date with the latest trends from Europe, ensuring designs are both practical and elegant.

Owl & Wolf Investments – An online space dedicated to sharing news about finance, business, investing and crypto.

Stelph – Stelph Group of Companies strives to serve humanity through various branches, including medical equipment, international trading & services provider, marine support services and energy supplies.

North West Constructions – A team of dedicated builders and building contractors, providing services across commercial, residential and industrial projects.

NPL SA

West Adelaide SC

First Drop Wines – Combining passion and creativity, First Drop Wines leads with quality, sustainability and purity in all its products. They will join West Adelaide SC as the Official Wine Partner.

IP Partners – With offices across the country, IP Partners is a trusted company which provides IT support, products and services.

 

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Football West and Keystart announce three-year grassroots partnership

Football West has secured a new three-year naming rights partnership with Keystart, strengthening commercial support for Western Australia’s grassroots football competitions.

From the 2027 season, the men’s State League will become the Keystart State League, with the partnership covering the State League Night Series, Division One and Division Two competitions across First Team, Reserves and Under 18s, as well as the State League Awards.

The partnership will also see Football West rename its annual Junior and Senior Country Week carnivals Keystart Country Week from this year. The event brings regional football associations together in Perth during the September school holidays.

Keystart CEO Mark Tomasz said the partnership would provide the organisation with an opportunity to connect with Western Australians through grassroots football while supporting its broader home-ownership mission.

“We are proud to partner with Football West and support local grassroots football,” Tomasz said.

Football West CEO Jamie Harnwell said the organisation was delighted to secure the three-year commitment, describing the partnership as an important boost for the State League and Country Week.

“These are exciting times for grassroots football in WA,” said Harnwell.

The deal gives Keystart a significant presence across senior and regional football in WA, while providing Football West with longer-term commercial backing for two key areas of the state’s football ecosystem.

Keystart, a WA Government initiative, has supported more than 126,000 Western Australians into home ownership since 1989 through low-deposit and shared-equity home loans.

Partnerships of this kind play an important role in strengthening the grassroots sporting ecosystem, providing organisations with the commercial support needed to deliver strong community participation opportunities. They also give businesses a meaningful way to connect with local communities while contributing to the long-term growth and sustainability of the sport.

LaLiga and CANAL+ strengthen anti-piracy alliance across nearly 50 countries

LaLiga and CANAL+ have strengthened their partnership with a new anti-piracy agreement covering almost 50 countries. The deal spans Europe, Sub-Saharan Africa and Haiti. It brings together the league’s anti-piracy capabilities with CANAL+’s technology, intelligence and enforcement resources. The move reflects a growing commercial priority for sports rights holders. Protecting live content has become essential to protecting the value of broadcasting deals.

LaLiga and CANAL+ will share intelligence and coordinate their response to illegal distribution networks. They will also work on joint investigations and enforcement activity. The partnership builds on an existing relationship between the two organisations. CANAL+ distributes LaLiga content across multiple international markets. The new agreement now takes their relationship beyond broadcasting.

The partnership creates a joint focus on protecting the underlying value of the rights being sold. While broadcasters invest heavily in football rights, illegal streaming undermines revenue and weakens the commercial proposition of legitimate broadcasters.

LaLiga’s latest figures highlight the importance of audiovisual income to professional clubs. Broadcast revenue across Spanish professional football fell 5.2% to $2.3 billion (1.43 billion Euros) in the 2024/25 season. Commercial revenue reached $2.4 billion (1.58 billion Euros) and became the largest revenue source.

Piracy therefore represents a direct business risk. Illegal access can reduce the value broadcasters place on future rights packages, ultimately affecting the money flowing back into clubs and competitions.

LaLiga and CANAL+ are responding by pooling resources. For CANAL+, the agreement also protects its investment in international sports rights. The broadcaster operates in nearly 70 countries and has expanded its relationship with LaLiga alongside its international growth. For LaLiga, stronger enforcement can help protect the value of its global media proposition.

The partnership also carries implications for the wider sports industry. Rights holders increasingly need technology, legal expertise and cross-border cooperation to tackle illegal distribution. The message is clear. Winning a rights deal is only part of the commercial battle. Sports organisations and broadcasters must also protect the content once it reaches the market.

LaLiga and CANAL+ are betting that closer cooperation can make that protection more effective. This agreement may provide a model for other leagues and broadcasters facing the same challenge.

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