Para Hills Knights SC Awards Grounds Naming Rights To Sponsor

Para Hills Knights Soccer Club have announced their long time platinum sponsor of the club Cass & Co Conveyancing have been awarded naming rights to the club’s home grounds.

Cass & Co Conveyancing is a South Australian conveyancing firm which offers professional understanding and advice when clients are buying or selling properties by handling the legal aspects of the transactions to remove concern and make the process hassle-free.

The football club’s home grounds, previously named The Paddocks will now be known as Cass & Co Stadium in the new naming deal.

Para Hills Knights Soccer Club Treasurer Jamie Ocego-Kingsley remarked on Cass & Co’s dedication to the club, including assisting and attending match days at the club.

“Over the year, Cass & Co have been a valued sponsor, and they have taken the opportunity to come on board for the ground’s naming right,” he said to Soccerscene.

Para Hills Knights and Cass & Co have been partners since 2022, with the conveyancing company stating in their announcement of the sponsorship they believe in the power of sport and its ability to bring people together and create lasting memories.

The football club will be celebrating 30 years playing at The Paddocks (now Cass & Co Stadium) next year, moving from Nelson Road in the mid-80s after years of success and a major cup.

The grounds have been a major part of the club’s identity and community and fan engagement, being the location of numerous local events.

Para Hills Knights as well as other football clubs have called the grounds home, with updates to infrastructure like changing rooms and function spaces to allow Para Hills United Soccer Clubs to be able to operate under the same roof completed in 2024.

With the new stadium name, Para Hills Knights Soccer Club and other clubs will still continue to prioritise youth football and programs to promote young players’ development and teamwork both on and off the field.

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Aussie partners with two A-League clubs in cross-state alliance

Australia’s largest retail mortgage broker will team up with Melbourne Victory and Western Sydney Wanderers, representing Aussie’s commitment to supporting and connecting people through football.

 

Opposing teams, United partners

The alliance between Aussie, Melbourne Victory and Western Sydney Wanderers reflects a unique approach to investing in Australia’s football landscape.

It encompasses both communities and supporters across Melbourne and Sydney, with Aussie’s presence in both cities now firmly embedded into local, grassroots networks.

“We’re excited about this partnership because it represents much more than a traditional sponsorship,” explained Aussie National Manager, Strategic Partnerships, Ryan Ferguson via press release.

“It’s about connection, community, and being part of something that reaches people in a meaningful and authentic way.”

Both Melbourne Victory and Western Sydney Wanderers also commented on the unique nature of the partnership.

“The joint venture is a game-changer in how brands and sports teams can collaborate beyond the traditional instruments of a partnership and stands apart from the existing relationships in our sporting landscape for the betterment of our stakeholders,” said Melbourne Victory Managing Director, Caroline Carnegie.

“For the first time, two iconic clubs are coming together in a joint-venture sponsorship that delivers unmatched reach, community impact and business innovation,” added Western Sydney Wanderers CEO, Scott Hudson.

 

National stage, local commitment

As Australians grapple with soaring property prices and financial uncertainty, having access to a platform like Aussie is immensely valuable.

So now that Aussie will begins its venture alongside Melbourne Victory and Western Sydney Wanderers – two clubs with extensive fanbases – it now has the means to make real, local impact.

Two major cities. Two footballing identities. All aligned under the same vision for community reach, growth and innovation.

“Aussie is a national brand, but at our heart, we are built on local relationships,” continued Ferguson.

“Every day, our brokers are working with customers in their communities, helping them navigate the journey of finding, buying and owning their own home. That’s why this partnership feels like such a natural fit.”

Ultimately, while the alliance will build on the business and community networks of the two A-League outfits, the impact will extend far beyond the boundaries of the pitch.

Two NPL VIC clubs receive funding boost from State Budget

Following the announcement of the 2026 Victoria State Budget, Avondale FC and Hume City FC will both receive major backing for facility upgrades.

 

Valuable support for future projects

Avondale and Hume City now have immensely valuable financial support for infrastructure and facility upgrade projects.

Avondale will see an injection of $500,000 for lighting developments at its home ground, Avenger Park. Meanwhile, Hume City FC, will receive $250,000 to further improve its home ground, Nasiol Stadium, which opened in 2009.

Both clubs expressed their delight at the funding from the State Labor Government, and what the backing may bring to club facilities and overall development going forward.

“We are incredibly grateful to the Victorian Government and Sheena Watt for their support through this $500,000 lighting upgrade investment, which will have a lasting impact on our players, families and the wider Avondale community,” said Avondale Club President, Stephen Strano.

“We have hundreds of players across all age groups utilising these facilities each week, and these improvements will help create an even strong environment for excellence, participation, and community engagement,” outlined Hume City President, Ersan Gülüm.

As a result of these respective investments, both NPL VIC outfits appear set for incredibly opportunities to modernise, develop and strengthen their club infrastructure.

 

Lighting the path to a brighter future

The investments will see features such as lighting upgrades improve facility access for men’s and women’s teams, and LED scoreboards become part of a more modern matchday experiences going forward.

For both clubs, however, lighting upgrades are about more than keeping a pitch open late at night. Improved lighting is a means to a more accessible and supportive future in which both the men’s and women’s teams can utliise local facilities, and matchdays can take place in the excitement of playing ‘under the lights’.

And as Football Victoria CEO, Dan Birrell, highlighted, the improvements made to club facilities are benchmarks for the wider Victorian football community.

“Both Avondale and Hume City are pillars in the Victorian football landscape,” Birrell stated via press release.

“Professional level facilities like Avenger Park and Nasiol Stadium are critical for the development of Victorian football and Football Victoria welcomes the news that they will continue to improve thanks to the support of the Victorian State Government.”

 

More must follow

While the investments from the State Government come as welcome updates for these two clubs, there is still plenty more to be done to evenly develop facilities and infrastructure across Victoria’s football landscape.

Indeed, Avondale FC and Hume City FC are two fantastic community clubs who will no doubt put the funding towards impactful improvements.

But there are plenty more who still need external backing to build infrastructure not just for now, but for future seasons to come.

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