1PointFive Liverpool: Reducing Carbon Footprint Together

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Editorial credit: Christian Bertrand / Shutterstock.com

Premier League giants, Liverpool have entered into a new collaboration with US climate organisation 1PointFive to create exclusive green products for Reds fans.

Renowned for its work in the carbon (CO2) capture, utilisation and sequestration industries, 1PointFive will assist Liverpool by addressing the carbon footprint of each unique fan product.

Liverpool will calculate the carbon emissions of manufacturing and distributing each product to a club site and then buy the corresponding amount of carbon dioxide removal (CDR) credits from 1PointFive. Through doing this, 1PointFive will use its Direct Air Capture technology to remove CO2 from the air and store it underground, to help protect the Earth from dangerous greenhouse gas emissions.

The partnership is a monumental step in Liverpool’s journey to become an environmentally friendly organisation as part of its The Red Way sustainability programme.

Chief Commercial Officer at Liverpool, Ben Latty explained how the partnership with 1PointFive was emblematic of the club’s culture.

“Sustainability is at the heart of everything we do at the club. Through The Red Way, we are dedicated to reducing our carbon footprint and driving positive change for our people, planet and communities,” he said via press release.

“Joining forces with 1PointFive allows us to explore innovative carbon-removal technologies, sharing knowledge, expertise and helping to advance our journey to halve all of our operational emissions by 2030 and achieve net zero by 2040.”

President and General Manager of 1PointFive, Michael Avery outlined how the partnership was mutually beneficial to both organisations.

“Our organisations have a shared mission of sustainability and by working together we can provide a model for how to use Direct Air Capture to address product emissions and empower consumers to make more carbon-conscious choices,” he said in a press release.

“Direct Air Capture is a solution that can help LFC achieve its goals in a measurable, transparent and durable way.”

Liverpool joins an extensive number of high-profile clients that 1PointFive has collated, with key names such as Microsoft, Amazon, Airbus and others having already worked with the organisation.

The collaboration will formally kick off at CERAWeek in Texas, USA.

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APL and PFA remain without agreement as bargaining tensions continue

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Image Credit: A-Leagues

The Australian Professional Leagues (APL) and Professional Footballers Australia (PFA) remain without a new collective bargaining agreement, with negotiations continuing less than three months before the start of the 2026–27 A-Leagues season.

The APL presented the players’ union with a new one-year interim proposal on August 5, which included an increase to the A-League Women salary cap and a commitment to establish a pathway towards full-time professionalism for the women’s competition within 12 months.

The proposed agreement would provide an interim framework while the two parties continue discussions over a longer-term collective bargaining agreement.

APL chief executive Steve Rosich said the proposal reflected the league’s commitment to reaching a sustainable agreement with players following eight months of negotiations.

However, the PFA criticised the APL for publicly announcing the proposal shortly after presenting it to the union, arguing that the approach had further damaged trust between the two parties.

PFA Chief Executive Beau Busch also said players had overwhelmingly rejected the APL’s previous final offer, citing a lack of trust in the league’s ability to ensure its future.

Full-time professionalism for the A-League Women remains a key priority for the PFA, with players seeking improved conditions and greater investment in the competition.

The A-League Men and A-League Women seasons are both scheduled to begin on 16 October 2026.

With the new season approaching, both parties face pressure to resolve the dispute and establish the framework governing player conditions across the A-Leagues.

 

 

Jeff Bezos consortium set for $2.7 billion Liverpool investment

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Image Credits: Fortune

Liverpool could soon welcome one of the world’s richest men into its ownership structure.

Amazon founder Jeff Bezos is part of a consortium in advanced talks to buy a 30% stake in the club.

The proposed deal values Liverpool at around $8.6 billion (4.5 billion pounds). Bezos has a personal fortune estimated at $363 billion.

The investment would give Fenway Sports Group (FSG) a major financial return. It would also allow FSG to keep control of the club, which they bought in 2010.

The proposal has attracted attention across football. It has also created concern among sections of the Liverpool fanbase.

FSG set for major return

FSG bought Liverpool for $573 million (300 million pounds) in 2010. The ownership group later provided further funding through loans. In the last 16 years, the club has undergone major growth.

Liverpool ended a 30-year wait for a league title in 2020. The club also won the Champions League in 2019. Another Premier League title followed in 2025.

Stadium redevelopment and a new training centre have also increased the club’s value. FSG could cash in on $2.7 billion (1.4 billion pounds) if the 30% share is sold.

The deal would therefore represent a huge return on its original investment. However, whilst the investment would provide a massive cash out for the owners of Liverpool, due to Financial Fair Play there won’t be increased investment in the transfer market.

Why Bezos wants Liverpool

Bezos has explored sports investments before. He has been linked with major American franchises such as the NFL’s Seattle Seahawks.

Liverpool would give him a stake in one of football’s biggest global brands. The club also has a large following in the United States. The New York Times has also reported Liverpool has 26 million fans in America.

That makes the investment attractive for investors looking to expand their reach in global sport. American businessmen Eduardo Saverin and Amit Bhatia are also reportedly involved in the consortium.

The deal would add to the growing American influence across English football.

Fans remain cautious

Liverpool supporters have not automatically welcomed the proposal.

The club’s previous experience under Tom Hicks and George Gillett still influences the fanbase.

Supporters also want greater clarity over the consortium’s intentions. Questions remain over board representation, control and the long-term purpose of the investment.

For many fans, ownership must involve more than financial ambition. The Bezos proposal could strengthen Liverpool’s commercial position. It could also deliver a huge payday for FSG.

But until the consortium reveals more about its plans, supporters are likely to treat the deal with scepticism.

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