Eleven of the best: FFA create influential panel to address game’s issues

A selection of eleven experienced Australian football figures will come together and advise the FFA’s Football Development Committee (FDC) on matters relating to the growth and development of the game.

The panel, labelled the ‘Starting XI’, is made up of Mark Viduka, Josip Skoko, Clare Polkinghorne, Ron Smith, Mark Bosnich, Paul Okon, Frank Farina, Heather Garriock, Vicki Linton, Joey Peters and Connie Selby.

On a voluntary basis over an initial two-year period, members of the panel will advise the FDC on issues such as youth development, national teams and other technical aspects.

The FDC is chaired by FFA Board Member Remo Nogarotto, with former Socceroo Mark Bresciano and former Matilda Amy Duggan also involved in the committee.

FFA CEO James Johnson believes the panel will make an important contribution to the game, with their extensive football knowledge and past experience.

“Since joining FFA I have made it clear that we will be a football-first organisation that seeks to harness the collective knowledge and experience that our most successful contributors – be they current or former players, coaches, or officials – have to offer,” Johnson said.

“We have had to act quickly to stabilise the organisation during this difficult period. In the background however, we have been moving several pieces to ensure that we continue to do the work which will be vital to launching the future of football in Australia.

“The Starting XI will provide a great platform for eleven of our best football brains to share their insights and ideas with FFA on key matters from grassroots to international football, national teams, player pathways, and the overall wellbeing of the game.

“Having people of the calibre of the Starting XI directly communicating with FFA on a regular basis will be invaluable for the organisation and help to achieve a shared vision for the game.

“We would like to thank the inaugural members of the Starting XI for agreeing to share their vast lived experiences with us, and believe the diverse range of people with world-class football acumen on the Panel will enable us to access a wide range of local and global views to help us drive football forward,” he concluded.

Johnson himself, as well as coaches Graham Arnold and Ante Milicic, are amongst a host of others who will collaborate with the panel.

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New Vodafone & UEFA Partnership Secures Growth for Women’s Football

Vodafone has announced a partnership to sponsor the UEFA women’s international and club soccer competition, as well as to become an official partner of the UEFA Champions League.

The deal renews a partnership that first started in the late 2000s, where Vodafone was an official partner of the Champions League between 2006 and 2009.

The company will sponsor the UEFA Women’s Champions League, UEFA Women’s Euros, UEFA Women’s Nations League, and some other international competitions until 2030. 

Vodafone has networks in important European soccer markets, such as the UK, Germany and the Netherlands, as well as partnerships in countries including France, Italy and Spain. 

Included in the service will be Wifi hotspot zones and a dedicated customer service deck in selected venues during the competition season. Another feature of the service will be an opportunity to win match tickets. All of these features will provide a beneficial marketing opportunity for Vodafone. 

Guy Laurent Epstein, UEFA’S executive director of marketing spoke about the alignment amonsgt both parties. 

“We are delighted to welcome Vodafone as a sponsor of UEFA Women’s Football and a UEFA Champions League Licensee,” he said in a press release. 

“Vodafone’s strong track record in supporting sport, coupled with their commitment to innovation and inclusion, aligns seamlessly with our ambition to grow the game at every level. Together, we look forward to creating impactful and engaging experiences that bring fans closer to the sport they love.” 

Nadine Kessler, UEFA’s women’s soccer director shared an excited sentiment regarding the new deal.  

“The meteoric rise of the women’s game, highlighted by the record-breaking success of this summer’s UEFA Women’s Euro is undeniable, and it continues to attract some of the world’s most recognisable brands eager to be a part of this groundbreaking moment.” Kessler said in a press release. 

This partnership will likely be beneficial for both Vodafone and the UEFA women’s competition, as it will provide ample marketing opportunities and exposure for Vodafone, whereas Vodafone will supply financial backing, improved stadium experiences for fans, and overall elevating the women’s game.

Bentleigh Greens SC Strike Deal with Local Brand Inner Athlete

Bentleigh Greens SC have announced a partnership with Inner Athlete as the club’s new sponsor after the JGNPL (Junior Girls National Premier League) season has concluded.

Inner Athlete is a gym who specialises in strength & conditioning training, injury rehab, and youth athlete development to help young athletes aged 10-18 years to move better in their respected sprots, as well as perform at their best.

Bentleigh Greens SC President, Abraam Gregoriou stated the reason they partnered with Inner Athlete is their recognition of young female athletes who require a tailored program to improve strength, increase recovery times and above all prevent injury.

“Inner Athlete are a trusted partner already, so it was a no brainer to pursue that relationship in season 2026,” he said to SoccerScene.

“Bentleigh Greens believes the women’s game can thrive but only if we invest in our female football players at all ages and that includes in programs that Inner Athlete provides.”

To celebrate the new sponsorship, Inner Athlete are offering Bentleigh Greens SC members free discovery calls to see what program is right for them.

They are also delivering a special program during the Term 3 school holidays (22 Sept – 4 Oct), JGNPL players can bring a teammate to a free training session at Inner Athlete.

The gym caters to all sportspeople from all levels under pro-leagues, with Inner Athlete training and mentoring young athletes who can later enrol in major sports programs like Football Victoria Academy, which Inner Athlete and Football Victoria are partnered.

Bentleigh Greens SC announced this week an investment of $2.4 million through federal, council and themselves funding to build a brand-new pitch at the Kingston Heath Soccer Complex for the purpose of developing women’s football in the area.

Now with the sponsorship news, it shows Bentleigh Greens SC is wanting to boost women’s sports, including their girls soccer teams, by partnering and engaging with parties who share the same values.

In the middle of the year, Bentleigh Greens U15 Girls head coach, Matt Crawford was interviewed on the Inner Athlete podcast where they shared their experience coaching young women soccer players.

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