Northern NSW Football starts regional premier competitions

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Northern NSW Strategic Plan 2024 to 2026
Image credit: PxHere website

Northern NSW Football (NNSWF) has created a working group for a strategy of the implementation of the men’s and women’s regional premier competitions for either the 2025 or 2026 season.

This league will try and represent the regional talent of NNSWF and give regional areas a more structured pathway for their talent and ensure that they can compete at a higher level without the need for relocation.

The working group will be made up of regional club representatives, regional zone representatives and NNSWF staff members.

The Term of Reference explains the main objectives of the working group are:

  1. To develop a sustainable model for the RPC that complements existing community football structures.
  2. To ensure the model aligns with NNSWF’s strategic goals and benefits all stakeholders involved.
  3. To consult with key stakeholders to gather insights and ensure broad support for the proposed competition.
  4. To present a detailed model for the RPC to the NNSWF Board of Directors for approval, with an aim for implementation in 2025 or 2026.

There will be regular meetings, surveys, and public forums. with stakeholders throughout the process where they will be engaged in the creation of the draft plans for the competitions.

Some of these important progress dates are:

  1. September 2024 they will have conducted stakeholder consultations develop a draft operating model and presented it to the regional Member Zones.
  2. Present the final model to the NNSWF Board of Directors for approval by October 2024.
  3. Implement the approved RPC model for the 2025 or 2026 football season, if they have Board approval.

This initiative strongly supports the strategic pillars outlined in the NNSWF Strategic Plan 2024-2026 which include: Talent Development for All, Participation for All and Showcasing our Game.

This working group is a positive and collaborative approach to the creation of an important new milestone competition for the huge regional areas in the NNSWF.

The working group is a diverse group of people with expertise in the region, this is so important for making sure the voices of the actual regional players and communities are heard, and the design of these big association developments can be moulded by the people most affected.

It will be interesting to see how this development continues in one of the most unique Australian footballing associations and its efforts to tackle the isolation of regional football in Australia.

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AFC anti-doping webinar aims to modernise practices

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Image Credit: Asian Football Confederation Website

The Asian Football Confederation (AFC) wrapped up the AFC Member Association Anti-Doping Programme webinar on Monday, highlighting the confederation’s desire to strengthen the honour and fairness of football in Asia.

With 40 Member Associations (MAs) present, the AFC’s webinar was designed to educate MAs on the recently implemented AFC Anti-Doping Activities and Monitoring System, a broad sweeping process aiming to standardise anti-doping practices across the confederation.

Designed to modernise Asian anti-doping practices, the AFC Anti-Doping Activities and Monitoring System is helping to transition MAs from paper-based data collection to digital alternatives. Through this, MAs will be able to observe and record doping activities far easier and will be in compliance with the AFC Anti-Doping Regulations and World Anti-Doping Code.

The AFC Anti-Doping Activities and Monitoring System also includes a number of tools to help boost MAs anti-doping effectivity, such as real-time data submission and secure access controls. Additionally, the system includes provisions to conducting educational programs, recording anti-doping violations, and programme testing.

Saudi Arabian Football Federation Medical Committee Member, Dr. Khalid Awad, outlined the importance of the anti-doping webinar.

“It was a pleasure to be part of the discussions and to learn more about this new system. I feel it has great potential to strengthen collaboration among MAs,” he said in a press release.

“We can use the platform not only to safeguard the integrity of our sport but also to develop more ways to educate ourselves and help our athletes perform at their highest levels.”

Pakistan Football Federation Chief Medical Officer, Dr. Muhd Azam Khan expressed his satisfaction for the AFC’s commitment to modernising anti-doping practices in Asia.

“This is an excellent step by the AFC to digitise records. It will serve as a stimulus for the growth and development of MAs,” he said via press release.

“Additionally, I am confident it will motivate us to organise more capacity-building initiatives in our respective federations.”

The webinar also allowed the AFC and MAs to share the discoveries of a recent AFC survey, which aimed to discover the unique problems each MA has in regard to doping in football.

Nine eyes Optus Sport as Stan Sport expansion opportunity

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Image credit: Optus Sport website

Nine Entertainment is reportedly in discussions to acquire Optus’ sports streaming service, Optus Sport, as part of plans to strengthen its own Stan Sports platform.

This would include handing over the rights to the Premier League, which has been the main selling sport in Optus’ sports streaming subsidiary.

According to the Australian Financial Review (AFR), Nine initiated talks in December, while Optus has been seeking buyers for the service since late 2023.

Optus Shifts Focus Back to Core Business

Optus initially launched its sports streaming service to diversify revenue streams and complement its telecommunications offerings. However, the company has decided to refocus on its core operations and move away from content-based ventures.

In recent years, Optus Sport has opted not to renew broadcast rights for major competitions such as La Liga and the UEFA Champions League, reflecting a strategic shift towards cost-cutting and prioritising its core telecommunications business.

Additionally, the service has seen its subscription price increase from $14.99 to $24.99 over the past two years. Optus also introduced charges for its customers, who previously enjoyed complimentary access to the platform, further signalling its move away from subsidised content offerings.

Nine’s Strategy to Stay Competitive

Acquiring Optus Sport would enable Nine to secure key sports rights, including the English Premier League and FA Cup, while expanding its subscriber base.

This move comes as the Australian streaming landscape becomes increasingly competitive, with international player DAZN poised to enter the market.

DAZN, which recently acquired Foxtel in a AU$3.5 billion deal, is expected to make a significant impact when it launches locally later this year.

Stan Sports: Building a Robust Portfolio

Stan Sports currently holds the rights to premium events such as the Olympic Games, UEFA Champions League, and several rugby union and tennis properties.

Adding Optus Sport’s rights would bolster its offerings and help Nine contend with rivals like Paramount+, BeIN Sports, Amazon Prime, and free-to-air broadcasters.

Consolidation on the Horizon

Australia’s crowded sports media market is ripe for consolidation, with multiple players vying for lucrative rights deals.

Free-to-air broadcasters have maintained a strong foothold, supported by Australia’s anti-siphoning laws, which ensure key events remain available outside paywalls.

Conclusion

While Nine has declined to comment on the AFR report, Optus noted it routinely reviews its businesses to ensure they deliver value.

As the market evolves, this potential acquisition could be pivotal in shaping the future of Australian football broadcasting.

As it stands, the average Australian consumer requires at least four subscriptions to watch every European competition and each of the Top 5 leagues which remains a frustrating solution to legal broadcasts in the country.

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