Queensland Football Convention 2025: Evolving the Game

Football Queensland has announced the revival of the Queensland Football Convention, aimed to take place on Saturday, 25 October and Sunday, 26 October at the Brisbane Convention and Exhibition centre, with early bird tickets available now.

Building on the success of its first event, the 2025 Queensland Football Convention will provide a unique opportunity for clubs, coaches, participants, and industry professionals from across Queensland to take part in insightful discussions, collaborate on key issues, and drive football’s continued growth in Queensland – all under the theme of ‘Elevate the Debate’.

Football Queensland CEO Robert Cavallucci expresses excitement for the future of the event.

“The inaugural Queensland Football Convention last year was a historic moment for our game, bringing together hundreds of industry leaders, global experts, and passionate members of our football community to drive the key discussions that will continue to shape our future,” he said via press release.

“The positive engagement and feedback we received from last year’s event showcased the commitment of Queensland’s football community, with clubs and individuals across the state eager to collaborate and hear from those at the top of their fields.

“As football continues to evolve, this year’s convention is a chance to come together, share ideas, and engage with experts as we reimagine the game’s future, using our convention pillars of Technology, Sustainability, and Growth to guide us in driving innovation and progress across all facets of our game.”

Across the two days, attendees will engage in thought-provoking talks, expert-led panels, and hands-on workshops covering a range of crucial topics in football, including development, talent identification, governance, and more.

The convention will also again host two major social events – the Cocktail Networking Evening and the Queensland Football Gala, as we continue to recognise and celebrate those making a difference in the game across Queensland.

“Whether you’re a Technical Director, Club President, a group of coaches, officials, or passionate administrators and participants, this event is a valuable opportunity to learn from the best and build networks that will help benefit your club, your organisation and the game as whole,” he said via press release.

Early bird tickets are now on sale for a limited time, providing discounts on convention tickets and event packages that include access to the 2025 Queensland Football Gala and the Cocktail Networking Party.

Stay up to date with event updates, announcements and news with the lead up to the Convention in October by following FQ’s social channels.

To secure tickets now for the 2025 Queensland Football Convention, click here.

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UEFA and Coca-Cola Extend Collaboration Ahead of EURO 2028

UEFA has confirmed that Coca-Cola will once again serve as an official global sponsor for UEFA EURO 2028, marking the company’s 11th consecutive tournament. This partnership, which began in 1988, celebrates a 40-year milestone in one of European football’s longest-standing commercial relationships.

Under the renewed agreement, Coca-Cola will serve as the official non-alcoholic beverage sponsor of UEFA EURO 2028, set to take place across the United Kingdom and the Republic of Ireland.

The deal grants Coca-Cola exclusive pouring rights at all nine host stadiums, visibility in official fan zones and villages, LED pitch-side branding, as well as global digital rights and fan engagement initiatives.

40 Years Strong: Coca-Cola and UEFA Unite Fans Worldwide

UEFA’s Executive Director of Marketing, Guy-Laurent Epstein, highlighted the impact and longevity of the collaboration.

“Since 1988, Coca-Cola has been a proud supporter of the UEFA European Football Championship. Together, we have created lasting memories across generations. As we embark on our 11th consecutive tournament together, we look forward to delivering even more memorable experiences for supporters,” he said via press release.

Javier Meza, Marketing President for Coca-Cola Europe, described the renewed deal as a key element of the brand’s wider experience-focused marketing strategy.

“UEFA EURO 2028 will mark 40 years of Coca-Cola’s collaboration with UEFA. We will proudly refresh and inspire fans in stadiums, fan zones, and at home. This partnership supports our mission to bring people together, and we look forward to creating uplifting experiences that bring fans even closer to the action,” he said via press release.

Attendees will have access to a range of Coca-Cola beverages, including Coca-Cola, Powerade, water, and ready-to-drink coffee and fruit-based drinks, with options available in low-sugar and sugar-free varieties.

Coca-Cola has played a part in many of the tournament’s most memorable moments, from the 1988 finals in West Germany to recent editions featuring advanced digital activations.

The company will leverage its rights across retail, live events, digital platforms, and in-venue experiences, advancing from traditional stadium advertising to a multi-channel approach to engage consumers.

Macarthur Bulls Teams Up with DLK Advisory

Macarthur Bulls FC has confirmed a colloboration with DLK Advisory, who will come on board as a corporate partner backing the Club’s business and networking events for the coming two seasons.

DLK Advisory, known for its accounting and tax services across family groups, SMEs, government, not-for-profits, and major corporations, will support the Bulls’ expanding business network by enhancing the Club’s corporate events that connect sponsors, partners, and stakeholders throughout South West Sydney and beyond.

As a key element of the affiliation, DLK Advisory will team up with the Bulls’ commercial department to create quality networking experiences that reinforce relationships within the Club’s corporate network and spotlight the energetic, forward-thinking business community linked to the A-League.

Reflecting on the new alliance, David Lilja, Director of DLK Advisory, shared his excitement about the collaboration and the values both organisations bring to the deal.

“We are proud to partner with the Macarthur Bulls as they continue to inspire their supporters and the wider community,” he said via press release.

“This partnership provides a wonderful platform to introduce our refreshed brand, DLK Advisory – a firm built on trust and driven by excellence.

“We provide strategic accounting and tax solutions to a diverse range of clients, and like the Bulls, we are committed to performance, teamwork, and achieving outstanding results. We look forward to supporting the club’s success this season.”

Mark Jensen, Chief Commercial Officer of Macarthur Bulls FC, highlighted the value DLK Advisory will bring to the club’s growing corporate network.

“DLK Advisory are a fantastic addition to the Bulls family, their expertise will add real value to our corporate events program, ensuring our partners and stakeholders have meaningful opportunities to connect, share ideas, and grow together,” he said via press release.

“This partnership reflects our commitment to delivering a first-class experience on and off the field.”

The accord with DLK Advisory opens new opportunities for the Bulls to connect with the business community, fostering innovation, growth, and shared success throughout the region.

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