Yoomeedoo Tracker for Better Player Performance

yoomedoo tracker

Spanish sports product company Yoomedoo is a successful startup that has achieved widespread acclaim across the country for its work with professional clubs and the grassroots football scene.

Utilising technology, Yoomedoo is charged with ambition to democratise sport by providing player across all levels with the tools and information they need to become better, more proficient athletes. Additionally, Yoomeedoo works to supply clubs across the amateur, junior, academy and professional elite level with what they need to perform better than ever.

Powering Yoomeedoo to support clubs and players is their FIFA certified GPS tracker – the Yoomedoo Sports Tracker v3.

The v3 Tracker 

Situated in a skintight vest that fits under a team kit, the v3 is a lightweight and unobtrusive device, weighing only 36 grams. Through this, players can still compete at their best while the device is fully operational, allowing for premium data without compromising performance.

To provide players and clubs with a wide range of playing statistics, the v3 features the following:

  • 10hz geolocation
  • Accelerometer
  • Gyroscope
  • Pedometer
  • Heartrate detection
  • ECG reading

Through these features, the v3 is able to note down how players are efficiently and effectively players are moving around a pitch, as well as their biological readouts – casting a light on their physical fitness and areas where training can improve their future performances.

To receive the data, clubs and coaches can use a simple USB-C cord to download the v3’s information or they can use non-wired methods such as Bluetooth or Zigbee. The v3 features 4.0 and 5.0 Bluetooth low energy compatibility, allowing users to download stored data from a large variety of their own personal devices. Additionally, Bluetooth allows users to set up the tracker’s features without a wired connection.

Catering for a vast number of users, the v3’s Zigbee compatibility allows for users to provide live information to the tracker from up to 200 metres away.

After the data is downloaded, it can be accessed in easy-to-read data boards available on mobile phones and desktop. The boards can then be customised to a coach’s personal liking, streamlining the process of analysis. Furthermore, analysts can manipulate different metrics to suit their needs, increasing the capacity for greater interrogation of results to strengthen future game and training plans.

Fantasy Football 

In a unique move, Yoomedoo not only provides trackers to clubs and players but has also moved into the real-life fantasy football market.

Through the company’s app, players can upload a profile of themselves that details key information about their footballing career. This profile is then uploaded to massive digital network where other players can see and learn about other athletes on the platform.

Profiles are rated and continually adjusted depending on player performance within games, allowing observers to see who the best players in the league are and who upcoming opposition clubs rely upon.

To inspire players to keep performing at their absolute peak, the Yoomedoo app features time-based challenges for players to complete in a race against their peers. Winning challenges can results in players earning impressive digital rewards.

Conclusion 

It is no easy feat to grow and flourish within a competitive sphere, but Yoomedoo have found a way to differentiate themselves while still providing a reliable and consistent product.

Through their work, the Spanish organsiation has been rewarded with a plethora of high-profile partnerships and collaborations, including more than 50 professional clubs. In particular, Yoomedoo has been a hit with Spanish clubs such as Celta Vigo and Mallorca, as well other European names like BSC Young Boys. Additionally, Yoomedoo has found work across Africa and the Middle East through a number of national federations, supproting countries such as Egypt, Qatar, Tunisia, Senegel and more.

 

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Global Institute of Sport brings AI-powered football analytics into the classroom

Technology has for a long time shaped how football clubs analyse players, prepare for matches and make decisions, and that technology is now officially entering the classroom.

The Global Institute of Sport (GIS) has partnered with Impact Soccer to bring AI and computer vision-powered football analytics into its programs.

The partnership will give GIS students hands-on access to advanced analysis technology, and help students understand how artificial intelligence is changing the modern football industry.

Turning Match Footage Into Data

Football analysis has traditionally relied on coaches and analysts watching hours of video, but that process can now be sped up by artificial intelligence.

Impact Soccer uses computer vision and AI to analyse football footage, with its technology able to turn player actions and movements into structured data. The system can also analyse what happens away from the ball. It’s possible to connect YouTube content or upload your own, which Impact Soccer then analyses.

Preparing the Next Generation

Not every important action involves the ball. Players constantly move into space, create passing options and make runs that affect defenders, but these actions can be difficult to measure manually.

Impact Soccer’s technology aims to quantify this off-the-ball influence. Its Impact IQ platform analyses player positioning and movement to provide more information about their impact on the game.

For students, this creates new ways to study football. They can look beyond simple goals, assists and passes and explore how movement and positioning affect a team’s performance. This allows GIS students better access to information that ensures the coaches of tomorrow can make more informed decisions. The partnership is also beneficial for tomorrow’s administrators: sporting directors and scouts also able to gain a broader reading on players where they may or may not spend their club’s finances.

Adding the Next Layer

Football clubs continue to invest in data and technology. Computer vision can track players. GPS systems measure movement. Video analysis helps coaches study matches.

AI is now adding another layer. Students entering the industry will increasingly encounter these technologies in their daily work, and this prior experience during their education can help prepare them for that environment.

Liverpool announces Turkish Airlines as new main club partner

Liverpool new stand

Liverpool FC has announced Turkish Airlines as its new Main Club Partner and front-of-shirt sponsor from the start of the 2027/28 season.

This announcement brings an end to the club’s 17-year relationship with Standard Chartered as its principal shirt sponsor.

The five-year agreement will see Turkish Airlines feature on the front of the men’s, women’s and academy team shirts from June 2027. Standard Chartered will still remain involved with the club as a Global Partner.

Financial terms have not been disclosed by Liverpool, although reports suggest the deal is worth more than $563 million across its duration, making it one of the most valuable shirt sponsorship agreements in Premier League history.

The partnership further strengthens Liverpool’s commercial portfolio at a time when leading clubs are continuing to secure record sponsorship revenues.

The agreement also reflects Turkish Airlines’ growing investment in world football, with the company already an official partner of the UEFA Champions League and sponsor of several clubs and the Turkish national team.

For Liverpool, the sponsorship represents more than a change of partners. It is only the third front-of-shirt sponsor the club has had in the Premier League era, following long-term partnerships with Carlsberg and Standard Chartered.

The move continues the club’s strategy of securing long-term commercial relationships with globally recognised brands while expanding its international reach.

The announcement comes as Liverpool continues to post record commercial revenues and reinforces the increasing value of elite football sponsorship.

With the front-of-shirt sponsor remaining one of the most sought-after assets in world sport, the agreement highlights the continued demand from multinational brands seeking exposure through football’s global audience.

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