AFC signs new deal with Saran Media International

The AFC

The Asian Football Confederation (AFC) have announced Saran Media International will be their new media partner in Kyrgyz Republic, Tajikistan, Turkmenistan, Uzbekistan and Kazakhstan from 2021-2024.

The exclusive deal covers the AFC’s major national team and club competitions.

This includes the final round of the 2022 FIFA World Cup Asian Qualifiers, the Asian Champions League, the AFC Cup from 2021, the 2023 Asian Cup and the AFC U23 Championship Finals in 2022 and 2024.

Saran Media International will provide their own OTT offerings, as well as high quality broadcasting services through outlets such as their pan-regional TV channel Alma Sport.

Dato’ Windsor John, the AFC General Secretary, said: “We are delighted with this exclusive partnership in Central Asia, a region with a rapidly growing passion for Asia’s number one sport. We are confident that Saran Media International will bring AFC competitions closer to the millions of fans in the region.

“Once again the AFC thanks them for the confidence they have shown in the future of Asian football. We look forward to sharing some historic moments with the region’s football-loving viewers as the game in Asia moves into a new era.”

“Despite the unprecedented turbulent times due to the global pandemic, this deal further confirms our commitment to the long-term business strategy in Central Asia. We are excited to add this valuable inventory into our existing extensive portfolio of premium sports,” said Selim Usta, Head of Sports at Saran Media International.

Patrick Murphy, Board Member and CEO at Football Marketing Asia, stated: “We are delighted to bring in Saran Media International as our valued media partner. We are confident that Saran Media International will further strengthen the presence of high-quality Asian football in the region with its top-notched services.”

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Wests APIA FC Announces New Corporate Partner

Wests APIA FC officially announced that Bumblebee Rubbish Removal will join the club as a Corporate Partner for the 2025 Australian Championship campaign, marking the beginning of a significant new partnership for the club’s Australian Championship season. The announcement was made by the club via a social media post.

The announcement was made ahead of Wests APIA’s home campaign launch at Leichhardt Oval, as the club prepares for an exciting year competing on the national stage in the Australian Championship. 

The partnership highlights the growing recognition of Wests APIA’s progress both on and off the field, following a strong season in the NPL and the club’s continued investment in its long-term development.

Founded in Sydney, Bumblebee Rubbish Removal has established itself as one of the city’s most trusted waste management providers. 

The company delivers fast, friendly, and reliable rubbish removal services across residential, commercial, and construction sectors, with a focus on sustainability and community engagement.

This new partnership with Wests APIA FC reflects Bumblebee Rubbish Removal’s commitment to supporting local initiatives and fostering strong community connections through sport. 

The collaboration will also contribute to the ongoing growth and sustainability of the club, helping Wests APIA continue to develop talent and strengthen its football programs across all levels.

Wests APIA FC continues to emphasise the importance of partnerships in sustaining the club’s success and supporting its ambitions within the Australian Championship.

At Wests APIA, the support of corporate partners plays a vital role in every aspect of the club’s operations; from developing junior pathways and maintaining facilities to backing senior teams on the national stage.

The partnership with Bumblebee Rubbish Removal represents another step forward for Wests APIA FC as the club enters a new era of growth and competition, continuing its legacy within Australian football.

Perth Glory Relocates With WA State Government Investment

Western Australian A-League football club, Perth Glory have received a $1.2 million investment by the WA Government as they begin the 2025 season from their new home in the city’s northern suburbs.

The investment will be delivered through upgrades to the playing turf and changerooms, as well as the installation of new fencing at the Mirrabooka Regional Open Space, in a partnership with City of Stirling.

Perth Glory’s relocation to Stirling Leisure in Mirrabooka is a move by the football club to provide a range of social and economic benefits to the local community, along with continuing to have the space open to the public.

City of Stirling Mayor, Mark Irwin celebrated the news of Perth Glory’s relocation and how passionate the multicultural community is for football.

“Making Mirrabooka the home of Perth Glory is an exciting step in the revitalisation of the Mirrabooka Town Centre, which remains a priority for the City and the WA Government,” he said via press release.

“I’d like to acknowledge the WA Government for this investment which will have benefits for elite sport, grassroots sport and the wider community.”

Perth Glory CEO, Anthony Radich expressed the club’s gratitude to the Western Australian State Government and City of Stirling for their support in facilitating the relocation of the club’s training and administration facility to Mirrabooka.

“This development marks a significant milestone in Perth Glory’s ongoing pursuit of excellence, providing a state-of-the-art environment that will enhance our high-performance programs, operational efficiency and overall professionalism,” he said via press release.

“Importantly, the relocation provides our club with a home and the opportunity to belong to and be an important part of Mirrabooka’s rich, vibrant and multicultural community which retains a deep passion for football.

“We look forward to contributing meaningfully to this dynamic and fast-growing region, strengthening community connections and adding long-term value to the local football landscape.”

As a result of the relocation, the football club has ensured they remain as the central part of the football community in Western Australia, and embedded in local sport in the state and when away for matches.

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