Brisbane Roar have announced a partnership with Westpoint Autos to become their Official Vehicle Partner as the A-League season approaches. …
Bayern Munich link up with Visit Rwanda for five years to help promote tourism
German football giant Bayern Munich announced a five-year partnership with Visit Rwanda to promote tourism and help develop the country’s …
LALIGA and T3N Sport establish international growth agreement
LALIGA and T3N Sport and Investment have signed an international expansion with sports-residential and academic complexes around the world. LALIGA …
Everton agree to 777 Partners takeover amidst seasons of turmoil
Everton have agreed on a deal with 777 Partners, as the U.S. private equity firm is looking to taking over …
Macarthur FC set for huge membership boost thanks to deal with Cabra-Vale Diggers
Macarthur FC has announced a significant deal that will see its membership grow by 60,000. The deal with community association …
Wellington Phoenix to be in tip-top shape with Anytime Fitness
Wellington Phoenix has announced an exciting partnership with global fitness chain Anytime Fitness. The deal will grant the entire club …
Perth Glory and Tony Barlow Menswear continue long-term partnership
Perth Glory has announced a two-year relationship renewal with Tony Barlow Menswear, a famous Perth-owned and managed menswear brand. Tony …
Arsenal in global partnership with Good Is Dirt
Arsenal confirmed a new global partnership with Unilever’s Good Is Dirt laundry brand, that will see them become the Gunners’ …
TK Shutter Reserve transformation commences
NPL South Australia club MetroStars have announced the commencement of a facility upgrade at their home ground, TK Shutter Reserve. …
All smiles in Bournemouth with Dental on the Banks
AFC Bournemouth have renewed their partnership with local dental clinic Dental on the Banks for the current 2023/24 Premier League …
Major League Soccer backed by popular energy drink
Major League Soccer (MLS) has sealed a multi-year partnership deal with popular energy drink CELSIUS. Although the brand is not …
AS Monaco enlist help from 6686 Sport to grow in Asian market
AS Monaco have announced a deal with leading sports and entertainment brand, 6686 Sport, which becomes the Club’s official regional …
Western Sydney Wanderers Liberty A-League side get extended commitment from Komatsu
Komatsu will continue to be a principal sponsor of Western Sydney Wanderers in the Liberty A-League until at least 2026, …
Signs of strength as Sheffield United announces deal with global finance firm CFI
Recently promoted English Premier League side Sheffield United has signed a significant commercial partnership with CFI Financial Group. This agreement …
Sydney FC looks to support its community with opening of world class facility at Sky Park
Australia’s most successful club Sydney FC is sure to be continuing with that standing as they opened its new facility …
Perth Glory on the move with Dream Car Rental deal
Perth Glory have announced a new three-year partnership with brand new Western Australian based and owned vehicle rental company, Dream …
Western Sydney Wanderers celebrate fifth year of collaboration with Intermain
Western Sydney Wanderers are celebrating the fifth year of their partnership with refurbishment construction company Intermain in 2024 for their …
Brisbane Roar and Ausenco continue for a third Liberty A-League season
Brisbane Roar have announced an extension with current Platinum Partner and front-of-shirt sponsor, Ausenco, to continue as sponsor of the …
Details of new stadium confirmed for Tigres UANL
Samuel Alejandro Garca Sepúlveda, the governor of Nuevo León, has announced the beginning of construction of the new Estadio Universitario, …
Melbourne City FC grows existing deal with Asahi Super Dry
Current A-League Men’s premiers Melbourne City FC have announced a major extension with Asahi to allow the global beer manufacturer …
SPFL turns attention to Japan and South Korea market in broadcast extension
The Scottish Professional Football League (SPFL) announced they have signed multi-year extensions to its broadcast agreements with the BBC and …
Football West agrees to extension with Veo
Football West has announced a two-year contract extension of their deal with video analysis partner Veo. The deal adds a …
Arsenal FC and Cadbury’s relationship grows sweeter
Cadbury has continued their partnership with London juggernauts Arsenal FC, as the official snack partner for the club. The partnership, …
EFL collaborates with Jameson on a four year deal
Jameson Irish whiskey has been unveiled as an Official Partner of the English Football League (EFL) ahead of the 2023/24 …
Polish Ekstraklasa backed by Stihl to support the league
Stihl has announced that they will be renewing their agreement with the Polish Ekstraklasa to continue for a fifth straight …
Coral Sea Park a state-of-the-art facility in Eastern Sydney
Sports field designer SPORTENG announced the successful completion of works on Randwick’s Coral Sea Park. The upgrade of the park …
Capital Football receives extra funds from ACT Government
With football fever striking the country, there is no better time for government support in Australia’s football endeavours than right …
Manchester City looks to the future with kit sleeve sponsor
English Premier League titan Manchester City has signed a new multi-year sleeve sponsorship with leading crypto exchange OKX. The deal …
Valencia CF in two-season extension with Skoda
Valencia CF have confirmed an agreement with Skoda to renew their partnership with the club for two more seasons. Skoda …
RSC Anderlecht collaborate with Napoleon Sport
Napoleon Sports and RSC Anderlecht have agreed to a four-year partnership. Napoleon will be seen on the team’s jersey sleeves …
Nottingham Forest invokes European Cup history with Adidas deal
English Premier League side Nottingham Forest has announced a new multi-year kit deal with historic partner Adidas for the 2023/24 …
AFC Bournemouth in good health with Vitality
English Premier League side AFC Bournemouth has announced a three-year extension with long term stadium and club sponsor Vitality. This …
Western Sydney Wanderers in safe hands with Voltaren
Western Sydney Wanderers have announced a two-season partnership extension with co-major partner Voltaren in the lead up to the 2023/24 …
UEFA to hit milestone with PepsiCo in Champions league 2024-27 cycle
UEFA has announced that PepsiCo will be the first UEFA Champions League partner of the new three-year cycle, renewing with …
Newcastle Jets extend relationship with major club sponsor
Newcastle Jets have announced a key extension with Port of Newcastle as a Major Partner for the following season, while …
Shrewsbury Town agrees to stadium sponsor deal with Croud
English League One football club Shrewsbury Town has confirmed a deal for digital marketing agency Croud to take on naming …
Football NSW and Gow-Gates Insurance Brokers stay put for upcoming years
Football NSW have announced the renewal of their current five-year partnership with Gow-Gates Insurance Brokers to extend their sponsorship agreement …
Reviva Coffee rebrand backed by deal with Swansea City
Swansea City fans have reason to celebrate as the club announces an exciting new partnership for the 2023–24 Championship season. …
Oxford United announce project team for their important new stadium bid
Oxford United has announced a project team for the new and modern stadium that will be delivered for the English …
Burnley FC confirm W88 as front-of-shirt sponsor
Burnley Football Club has announced an exciting partnership with W88, a leading sports betting and online casino operator, as their …
Major League Soccer names Campbell Snacks as official sponsor
Campbell Snacks, a division of Campbell Soup Company, has struck a deal with Major League Soccer (MLS) to be the …
Football Tasmania’s four-year Facilities Strategy to increase grassroots participation
Football Tasmania has released a new Facilities Strategy for 2023-2026, as they transition from their 2019-2023 strategic plan. The Facilities …
WA Government unveils world-class State Football Centre for Women’s World Cup
Perth is gearing up for a momentous occasion as it proudly revealed its State Football Centre in Queens Park. The …
United Soccer League and SiriusXM renew exclusive satellite radio agreement
The United Soccer League (USL) recently announced a renewed broadcast agreement with large American broadcaster SiriusXM to become the exclusive …
Panathinaikos sign contract for stadium and complex redevelopment
Athens-based club Panathinaikos have recently signed a contract to build a new, modern multi-purpose complex for their team with plans …
Camden Town Brewery remains as the official beer partner of Arsenal
Arsenal have announced a further extension of their partnership with Camden Town to remain their official beer partner for the …
O’Neills Tyre & Auto Care to remain on training kits of Newcastle Jets
Newcastle Jets have announced an extension of their partnership with current major partner O’Neills Tyre & Auto Care for another …
Home of the Matildas officially opened at La Trobe University
The Matildas can now call La Trobe University home after the facility was officially opened before the FIFA Women’s World …
Hyundai and Kia stay loyal with FIFA until 2030 to extend past two decades
Hyundai Motor Group affiliates Hyundai and Kia have jointly announced the renewal of their long term partnerships with FIFA until …
Manchester City extend global deal with Midea
One of the top and largest manufacturers of home appliances in the world, Midea, has announced the expansion of its …
Visit Rwanda and Paris Saint-Germain solidify working relationship
In an exciting development, Paris Saint-Germain (PSG) and Visit Rwanda have extended their partnership, marking three years of fruitful collaboration. …
RC Strasbourg to give Meinau Stadium a freshen up
Major stakeholders of RC Strasbourg attended a meeting which was held in one of the stadium’s hospitality sections, when it …
Western Sydney Wanderers add MyHR to expand their large corporate base
Western Sydney Wanderers FC have confirmed that largescale human resources service, MyHR, have joined the club’s corporate family for the …
SC Braga begin construction on new stadium to complete long-term ‘Sports City’ project
Primeira Liga football club SC Braga have officially started works for the construction of Estádio Centenário, a new 2,600-seat stadium …
Lake Macquarie City FC strategically join up with Newcastle Jets
Newcastle Jets and Lake Macquarie City FC will collaborate on facility upgrades and ways to utilise these facilities more effectively …
Sydney FC ink three-year extension with sportswear giant Under Armour
Sydney FC has agreed a new three season extension on their current partnership with Under Armour which will continue the …
FC Bayern Munich extends clever partnership with URSAPHARM
A successful relationship between FC Bayern and URSAPHARM Arzneimittel GmbH will continue for a further three years.
Melbourne Victory renew with MATE through 2023/24 to continue success on and off the field
Melbourne Victory shirt sponsor MATE has renewed their successful partnership with the A-League Women’s side for a third season in …
Volkswagen Canada renews commitment to Canadian Premier League
The Canadian Premier League (CPL) has announced that its partnership with Volkswagen Canada will continue until 2028, extending their relationship …
Newcastle Permanent and Northern NSW Football preserve partnership for 16th year
Northern NSW Football and Newcastle Permanent have announced their prolonged partnership will continue, with the streak now at 16 years. …
Whitehorse City Council unveil new pavilion for RHL Sparks Reserve West
Members of Box Hill United FC and the wider footballing community are going to enjoy an improved experience at RHL …
AC Milan and Molino Casillo celebrate Italian heritage and excellence
AC Milan, one of the world’s most iconic football clubs, recently signed a strategic partnership with Molino Casillo, a leading …
Arsenal and TCL in exclusive partnership to expand in UK and beyond
TCL, a leading global consumer electronics brand, and Arsenal Football Club have announced a new partnership that will provide more …
Gow-Gates Insurance Brokers renew support for Queensland grassroots football
Football Queensland (FQ) has announced an extension of its partnership with Gow-Gates Insurance Brokers. Gow-Gates brings a wealth of expertise …
Newcastle Olympic reveals new-look facility
Newcastle Olympic has shared the design of a new grandstand, amenities building and car park, with the construction to begin …
Corpay Cross-Border the FX payments provider of Real Betis
Real Betis Balompie has signed an agreement with Corpay Cross-Border for which the financial firm will be the Club’s official …
Melbourne Victory joins forces with My Dream RV
My Dream RV has teamed up with Melbourne Victory to be the Front of Shirt Partner for all academy teams …
Labour Connect feature on the back of Sydney FC shorts
Labour Connect agreed to become Sydney FC’s back of shorts sponsor for the remainder of the season, which began from …
New community sporting facility at Woodvale’s Chichester Park opens
Woodvale’s Chichester Park has been opened as the City’s newest community sporting facility. The redevelopment project, delivered by the City …
Avis joins Atletico Madrid in multi-year deal
Avis has sealed an agreement with LaLiga’s Atletico Madrid to be the official rental vehicles sponsor for the next three …
Real Betis declares exciting international competition for stadium project
Real Betis Balompié has announced an international competition for the redevelopment project of Estadio Benito Villamarin, where construction will commence …
Castore takes the leap into Irish market
Sportswear manufacturer Castore has solidified it’s brand with their first international deal with The Football Association of Ireland (FAI). The …
Football Queensland and TAFE Queensland to deliver schools program
Football Queensland has announced a football-centred TAFE at schools program, in partnership with TAFE Queensland. TAFE Queensland is a leading …
Bayern Munich and Allianz combination is here to stay
FC Bayern and Allianz are continuing their long-term partnership for at least the next decade, having agreed to a deal …
PNC Bank a founding partner of Angel City FC
National Women’s Soccer League side Angel City FC has joined up with PNC Bank who become a founding partner and …
Football West welcomes revamped broadcasting deal
Football West has teamed up Seven West Media’s online service Streamer, in a new broadcasting arrangement. Streamer is set to …
Football Queensland introduces FQ Academy Development Centre for Sunshine Coast
Football Queensland (FQ) has announced the introduction of an FQ Academy Development Centre in the Sunshine Coast region. The centre …
Football Australia announces renewal with Qantas
Football Australia will continue their long-term partnership with Qantas, with confirmation they are set to carry on their deal.Qantas remains …
North Construction & Building backs women’s football at Central Coast Mariners
Central Coast Mariners and North Construction & Building will continue their long-standing partnership for another year. North Construction & Building …
FC Barcelona expands with Mexican television channel
FC Barcelona has broadened its reach with television channel Afizzionados, who became the LaLiga side’s official regional partner until 2026. …
Football Legacy Fund to improve Glenhaven Football Club’s home ground
Part of the Hills Football Association, Glenhaven Football Club has set its sights on upgrading its pitch at Glenhaven Oval, …
Coca-Cola and Powerade on board for CONMEBOL club competitions
CONMEBOL, the governing body for football in South America, have acquired Coca-Cola and Powerade to their portfolio of sponsorships in …
Kappa collaborates with Football Tasmania as official apparel sponsor
Football Tasmania has announced a partnership with international sports apparel brand Kappa for the next three years. Under this agreement, …
Chelsea and FansMall agree to regional deal in China
Premier League side Chelsea have teamed up with FansMall, China’s largest sports trading card platform – on a multi-year deal …
Cisco and St. Louis City SC are delivering world-class technology to CITYPARK
Cisco has joined Major League Soccer side St. Louis City SC as the club’s Technology Partner. In representation of their …
Austin FC has welcomed five official partners
Austin FC has announced Advanced Micro Devices (AMD), Chevron, Austin Telco Federal Credit Union, The UPS Store and UBEO as …
Mt Druitt Town Rangers to unleash refurbished Popondetta Park in 2023
The construction of significant upgrades is underway at the home of National Premier Leagues NSW side Mt Druitt Town Rangers …
Football Queensland renews with Felton Industries
Football Queensland has confirmed a two-year addition to its partnership with Felton Industries, who have extended their time as FQ’s Official …
Football Queensland and Hudl to revitalise data and statistics
Football Queensland announced a key deal in time for the new season, with Hudl jumping on board as their analytics …
NNSWF provides more than $5 million for clubs with infrastructure funding
Northern NSW Football (NNSWF) has assisted its clubs to receive more than $1.3 million, credit to the NSW Government’s Female …
Viwone jumps on board as AS Monaco premium partner
High-end headphones company Viwone has announced their partnership with AS Monaco FC until the end of the 2022/23 season. Viwone …
FC Barcelona expands global reach with Travel + Leisure GO
FC Barcelona has announced a deal with Travel + Leisure GO as their official travel club partner in the United …
Community wellness and outreach a priority for Sounders FC
Providence, a not-for-profit health system serving the Western United States, has joined forces with the Sounders Football Club, Seattle’s Major …
Sport TV network of Portugal win rights to broadcast Cristiano Ronaldo’s games for Al Nassr
Portuguese pay-TV network Sport TV have agreed a deal with the Saudi Pro League. Sport TV will now have the …
RC Lens and Nexans strengthen relationship in the region
French Ligue 1 side RC Lens and sustainable electrification company Nexans are extending and expanding their collaboration – in a …
Northern NSW Football provided with developmental government funds
Northern NSW Football has received $30,000 in funding as part of the NSW Government’s grant program, Her Sport Her Way. …
Sydney FC to continue with Carbiz for another two years
Sydney FC and Carbiz, an award-winning car accident replacement vehicle service, have agreed an upgraded two-year partnership. The deal will …
NSW football clubs to benefit from injection of funds
Football clubs in NSW will receive a $3.1 million investment from the NSW Liberal and Nationals Government. It was announced …
New world-class apparel for Northern NSW Football
Northern NSW Football has commenced a two-year deal with Umbro, announcing the Manchester-based company as its exclusive apparel supplier. Established …
Manchester City boosted with regional partnership in India
Manchester City has announced a regional partnership with Jio Platforms Ltd (“Jio”) that will see India’s leading digital services brand …
Manchester United join forces with online financial trading platform
English Premier League team Manchester United, announced a multi-year partnership with online financial trading platform, Doo Group. The deal will …
Udinese Calcio scores big with Prestipay backing
Serie A side Udinese Calcio announced the addition of Prestipay to the Udinese family. Climbing aboard as a new co-sponsor …
Labor Government to improve football facilities and programs working alongside Central Coast Mariners
The Minns Labor Government will dedicate $3.7 million in the next term to develop access to the football facilities and …
Tottenham Hotspur in the driving seat with INEOS Grenadier
Tottenham Hotspur has signed a multi-year deal with INEOS Grenadier as its Official 4X4 Vehicle Partner. Late last year, Spurs …
Early joy for FIFA Women’s World Cup with over 500,000 tickets sold
In an announcement made by FIFA, they confirmed that over 500,000 tickets have already been sold for FIFA Women’s World …
Dubai Parks and Resorts to open first Real Madrid theme park
An exclusive multi-year agreement with Dubai Parks and Resorts will see the launch of the first Real Madrid-inspired theme park …
Wellington Phoenix men and women backed by premium partner
Budget New Zealand has become a premium partner of Wellington Phoenix, in a deal that supports both the men’s and …
Sevilla and LaLiga Tech develop Transfer Tracker for clubs
Sevilla and LaLiga Tech have announced the addition of an innovative new technology and legal consulting service known as Transfer …
Newcastle United energised through recent partnership
Premier League Club Newcastle United has commenced a new partnership with global energy drink company Monster Energy. The deal will …
Colorado Rapids and UCHealth in a long-term deal to promote wellness
The Colorado Rapids have confirmed UCHealth as their official shirt sponsor through to the 2029 Major League Soccer season. A …